I'm Saying Yes to These 36 Affordable Lingerie Pieces in 2024


(Image credit: @alyssainthecity)

The lingerie options out there are vast—take it from a woman who just spent hours online sorting through page after page of bras, underwear, and chemises. While you'd think the prettiest, most luxe-looking lingerie pieces are in the triple-digit price range, most of the best lingerie options I saw online were on the affordable side, with a variety of pieces from H&M, Shopbop, Zara, and Nordstrom taking the highest honors.

On the below list, you'll find something for everyone—from cool girl–approved ultra-soft styles that double as fashion statements to ultra soft and buttery pieces that will make you forget you have anything on. The best part? They're all under $150. Win-win.

Assistant Shopping Editor
Ana Escalante is an award-winning journalist and Gen Z editor whose work ranges from dissecting size inclusivity at fashion week to discussing how American Girl Doll meme accounts are the the answer to society's collective spiral. She's covered it all: Queen Elizabeth II's corgis, Roe v. Wade frontline protests, and the emergence of jorts (or jean shorts for the uninitated). At Who What Wear, Ana is responsible for delivering smart, insightful, personality-driven shopping guides and trend features for a digital-first generation.Before joining Who What Wear, Ana was Glamour magazine's editorial assistant, where she focused on daily news and special packages, including leading the brand's 2022 Met Gala coverage. For more than half a decade, she has covered style, beauty, and digital culture for publications such as Paper magazine, Harper's Bazaar, Vogue Japan, and Allure, among others. Ana has been called a rising star in media by publications such as Nylon and Teen Vogue. (Her mother, meanwhile, calls her "the coolest person" she knows.)