I'm a Picky Beauty Editor, But These 4 New Products Impressed TF Out of Me

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(Image credit: @piashah_)

Maybe I've gotten pickier now that I'm a beauty editor, but it's for a good reason. I used to be way less conscious about the skincare and makeup I was using on my face. Little did I know I was using pore-clogging products and questionable ingredients galore! Now that I'm a bit more educated, I'm a lot choosier about what I try, and it's rare that I go berserk for a new brand or its launches. Polite Society, however, is the exception.

From the creative minds of Jerrod Blandino and Jeremy Johnson (formerly of Too Faced), Polite Society is a new-to-the-block color brand with some seriously A+ formulas. The brand launched on Ulta on August 27 with four clean (and impressive!) products—a foundation, blush-and-highlight palette, mascara, and lip-plumping gloss. I recently attended a launch event for the brand and went home with a goody bag. Well, let's just say everything was so good that it warranted a full review. For all my thoughts on the brand, keep scrolling.

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(Image credit: @shawnasimonee)

Full transparency, you start to get a bit jaded as a beauty editor. With so many new brands and products launching on a daily basis, you tend to no longer get overly excited about a new gloss, mascara, or foundation coming out. The minute I opened up my Polite Society gift bag, though, and started trying out the new launches, I was actually stunned. I definitely think the brand launched strong with four really great products. I'm wearing all four in the photo above, and I think they're great for creating both a natural, everyday look and something that's a little more glamorous for a nighttime event.

More New Makeup Products We Love

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(Image credit: @amaka.hamelijnck)
Shawna Hudson
Associate Beauty Editor

Shawna Hudson has worked in editorial for over six years, with experience covering entertainment, fashion, culture, celebrities, and her favorite topic of all, beauty. She graduated from California State University, Fullerton, with a degree in journalism and has written for other publications such as Bustle, The Zoe Report, Byrdie, Elite Daily, Mane Addicts, and more. She is currently an associate beauty editor at Who What Wear and hopes to continue feeding her (completely out-of-control) beauty obsession as long as she can. Stay up to date on her latest finds on Instagram @shawnasimonee.