Hailey Bieber Wore the Brand-New $98 Levi's Jeans That'll Sell Out ASAP

There aren't many clothing items that both my dad and I own, but that's just how iconic and versatile Levi's 501 jeans are. The closet staple has been beloved since 1873—no, that's not a typo. But now, the brand is launching a newly revamped style called the 501 '90s Jeans ($98), and I have a feeling they'll also be a huge hit.

As you already guessed, the jeans are inspired by the 1990s, "when celebrities and style icons famously wore their 501s a bit looser, with a relaxed, slouchy vibe," Levi's said in a statement. None other than Hailey Bieber fronts the campaign for the jeans, which launched on December 1 and are bound to sell out lickety-split. Scroll down to see them on Bieber and to shop the $98 jeans for yourself. 

new levi's jeans


Hailey Baldwin's favorite jeans


Hailey Bieber wearing Levi's 501 '90s jeans



Shop the New Jeans

I love how these jeans are styled with a sporty baseball cap. 

Shop Editors' Other Favorite Levi's Jeans

You can never go wrong with classic black. 

I'd wear these with chunky loafers for fall and winter. 

These are about to become your new favorites. 

Skinny jeans will always be a wardrobe staple. 

This style is perfect for wearing with ankle boots.