Check Out Gucci's Fringe Benefits

Sponsor Content Created With Gucci

Fringe is back in a big way this spring and Gucci’s got the trend in the bag, so to speak. This season, the Italian fashion house has introduced four new handbag designs, each artfully embellished with buttery leather fringe and tassels. Shop all four looks below.

Gucci Nouveau Fringe Shoulder Bag

Worn casually over the shoulder, this versatile bag transitions seamlessly from a day in the office to a night on the town. Available in several colours including electric blue suede, cherry red suede and purple python.

Gucci Nouveau Fringe Hobo

The classic Gucci Jackie Hobo gets a makeover of sorts this season courtesy of elegant fringe and a refined piston closure. Available in soft black leather or suede.

Gucci Nouveau Clutch

With it's dramatic proportions, the Gucci Nouveau Clutch was designed to turn heads. Two oversized tassels and lacquered bamboo beads add just the right amount of detailing to the otherwise minimalist design.

Gucci Bamboo Fringe Shopper

Reinterpreted this season to stay in step with Gucci's S/S 14's relaxed and fluid vibe, the Bamboo Fringe Shopper features a darker, more dramatic handle and a thick layer of leather or suede fringe. Available in a vibrant colour palette.

Editor in Chief

Kat Collings has over 15 years of experience in the editorial fashion space, largely in digital publishing. She currently leads the vision for editorial content at as the site's editor in chief, having risen through the editorial ranks after joining the company in 2012. Collings is a Digiday Future Leader Awards nominee, was named Buzzfeed's best fashion Instagram accounts of the year, and is a member of the CFDA Awards Fashion Guild. Prior to Who What Wear, Collings worked on styling projects for brands such as Vogue, Teen Vogue, Lucky, and Oliver Peoples. She graduated from UCLA with a BA in communications and calls Los Angeles home.