If You're a French Girl Shopping at Nordstrom, You Already Know These 7 Brands


(Image credit: @franziskanazarenus)

You already know how much Who What Wear editors love the effortlessly chic aesthetic that makes French people so renowned for their personal style, so it should come as no surprise that I'm also obsessed. If there's one group of people that I'd trust with my closet, it's French women.

I recently went on a Nordstrom deep dive and realized that I have been shopping for the same brands as of late. In my efforts to search for a new source of inspiration, I started wondering which brands French girls would shop at on the brand's website. After a few moments of that thought pattern, I decided to just ask someone who lives among them myself.

I hit up a Parisian friend, Franziska Nazarenus, in the DMs to get the scoop, and my first question was, Do French women love Nordstrom as much as we do? Her answer was a big yes, and she let me know a few of their favorite brands on the site—seven to be exact.

1. Maje

"Maje is the epitome of a real French-girl brand. I love the feminine, playful, and simple and timeless fashion."

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2. Ba&Sh

"Their (fashion) motto—a brand truly made by women for women—says it all. I own several Ba&Sh pieces that I could wear every day." 

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"I can definitely recommend & Other Stories for the typical French-girl look." 

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4. COS

"Basics are the basis of your wardrobe, and COS is known for timeless, high-quality, and affordable pieces."

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5. Isabel Marant Étoile

"Isabel Marant is a luminary in France. Her designs are unique and at the same time wearable in everyday life. I especially love the brand's cool, chic vibe."

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6. Courrèges

"Courrèges is now an absolute cult brand in Paris for its iconic jackets and dresses—pieces I (and thousands of Parisians) swear by."

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7. Comme des Garçons Play

"[This is] one of my favorite streetwear brands when it comes to sneakers. Their Converse collab with the bright-red heart on the side of the shoe is iconic."

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Up Next: I Stalked French Girls on Insta, and They All Own These 8 Non-Basic Things

Associate Editor

Sierra Mayhew was always destined to work in fashion, but she didn't know it at first. Growing up with no choice but to wear a rotation of school uniforms and activewear, her love for fashion really blossomed when she moved away for college and was able to finally define her very own personal style. Shortly thereafter, she interned at Elle magazine and instantly knew that editorial was for her. After graduating from the University of Notre Dame, she worked for ShopBazaar, contributing regularly to Bazaar.com, and finally made her way to Who What Wear, where she is an associate editor. When she’s not working, you can catch her always trying to catch a flight, rollerblading through New York City traffic, or exploring the latest luxury vintage boutique.