in Features

Junior Branded Content Editor
Humaa is the Junior Branded Content Editor at Who What Wear UK, specialising in trend-led beauty and fashion content. Previously an editor at Who What Wear US and British Vogue, she brings years of product-testing expertise. Off duty, she's working through her endless Kindle TBR.
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We Need to Talk About This $50 Cashmere Sweater ASAPHere's my shopping-editor review.
By Josephine Hadjiloucas
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My For You Page, Subway Commute, and Social Feeds All Agree: These Styling Tricks Are Running Winter 2026The best part? You likely own almost everything you need.
By Sierra Mayhew
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Earmuffs! Balaclavas! Scarves! The Best Cold-Weather Accessories From Nordstrom, Revolve, and AritziaTo stay warm this winter.
By Audry Hiaoui
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7 Classy Items I'm Wearing to Make My Winter Basics Less BoringElevate your cold-weather wardrobe.
By Judith Jones
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The Stores? Zara, H&M, and COS. The Receipts? These 45 Easy, Elegant, and Elevated ItemsIf you know what's good for you, you'll scroll to the very end.
By Eliza Huber
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Spotted Slope-Side in Aspen: The Après-Ski Collab Everyone With Cool Taste Is Talking About in 2026Everything to know about J.Crew's first U.S. Ski & Snowboard collection, available now.
By Eliza Huber
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Sorry to My 10-Deniers—The Row Convinced Me to Wear These "Dated" Winter Tights Instead in 2026Mary Kate and Ashley Olsen know best.
By Nikki Chwatt
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5 Trends All the Ski (and Après-Ski) Girlies Will Wear in 2026From Megève to Mammoth.
By Erin Fitzpatrick

