From Paris to LA, Every Stylish Dresser Swears By This Pretty Boho Brand in Summer
Timeless, anti-trend and quietly iconic—Dôen is the brand that stylish dressers swear by in summer.
Although I’m known to be quite a polished dresser throughout autumn and winter, when it comes to summer dressing, I take a much more relaxed approach, turning to brands that I think perfectly balance the vintage aesthetic I love with a modern-day appeal. And to me, no other brand does this quite like Dôen.
@sylviemus_ wears the Henri Top (£278) and Elowette skirt (£398) from Dôen.
Founded in 2016 and adored by celebrities like Camila Morrone, Dakota Johnson, and, of course, my favourite fashion influencers, Dôen focuses on floaty silhouettes, delicate details, and classic hues and patterns that will stand the test of time in your wardrobe. And if you haven’t yet invested in this cult brand, trust me when I say every piece of boho-inspired clothing makes dressing that much easier in the warmer months. Still not convinced? Well, to make things easier, below, I’ve rounded up the very best items to buy from Dôen. And rest assured that each piece remains a far cry from a fleeting trend or fad. Instead, every item in this edit is versatile and easy to style, with the ability to be dressed up or down for every occasion.
@marina_torres wears the Alesia cashmere cardigan (£318) and Elowette skirt (£398) from Dôen.
From pretty blouses to polish up your jeans, to breezy throw-on dresses that make everyday dressing so much easier, keep scrolling to see and shop the very best items from Dôen, and then take a browse at some more items from the brand that I currently have my eye on.
The Best Dôen Items to Shop in 2026
1. Ischia Dress
Style Notes: Since its release in 2021, Dôen’s Ischia dress has been a firm favourite among the chicest dressers around, and its the perfect throw-on dress for the warm weather to come.
Shop the Ischia Dress:
2. Henri Top
Style Notes: When it comes to Dôen’s standout blouse styles, the Henri top is by far the most recognisable, thanks to its floaty silhouette and pretty ruffle detailing. I’ve spotted this sweet style on so many of my favourite fashion influencers recently, and it’s tempting me to invest in one as well.
Shop the Henri Top:
3. Elowette Skirt
Style Notes: Lace-trim skirts are having a moment this summer, and of course, Dôen’s Elowette iteration is one of the most coveted styles in 2026. The soft peach and creamy ivory styles lend themselves well to a more pared-back type of dressing, but if you’re seeking something that adds just a touch more interest to an outfit, the aquamarine hue is one to try this season.
Shop the Elowette:
4. Pascual Jacket
Style Notes: Barn jackets are back for 2026, as a more relaxed but no less versatile alternative to a blazer or trench coat. Of course, the classic beige or mid-blue denim versions of the Pascual Jacket will never date, but there’s also something about the expensive-looking burgundy iteration that’s calling to me.
Shop the Pascual Jacket:
5. Traveler Top
Style Notes: The Traveler top is another style from Dôen that you’ve spotted on your Instagram feed throughout the warmer months. A much more elegant option on those hot summer days than a tank top, this pretty blouse is sure to dress up your jeans, Bermuda shorts and linen trousers.
Shop the Traveler Top:
6. Lisa Pant
Style Notes: White trousers are a year-round staple, but they really come into their own when the weather warms up. Between the ultra-high waist, flattering wide silhouette and polished pleats, the Lisa pant is a pair that you’ll pull out for both the office and casual days out.
Shop the List Pant:
7. Quinn Dress
Style Notes: The scoop neckline, fitted bodice, and keyhole detail make the Quinn dress the perfect throw-on style for when you don’t know what to wear. Available in black and white, the dress can very easily be taken from day to night with a simple shoe and bag swap.
Shop the Quinn Dress:
8. Alesia Cashmere Cardigan
Style Notes: We all know too well that the spring and summer are not always synonymous with warm weather, and on those chillier days, the Alesia cashmere cardigan makes for the perfect lightweight knit. Style it over a classic tank or strappy midi dress, or take a cue from cool dressers and wear it on its own as a top.
Shop the Alesia Cardigan:
9. Jane Blouse
Style Notes: The ‘60s-inspired Jane Blouse made its debut in one of Dôen’s very first collections and has become a firm favourite ever since. Pairing well with skirts, jeans and linen trousers alike, the brand states that this breezy blouse can be worn as a top for days out or as a beach cover-up on your holidays this season.
Shop the Jane Blouse:
10. Sebastiane Skirt
Style Notes: A cotton poplin skirt will serve you well in summer, and the tiered silhouette and pretty lace hem on the Sebastiane skirt will give your tank tops, tees and lightweight knits an elevated twist for casual days and formal evenings alike.
Shop the Sebastiane Skirt:
11. June Top
Style Notes: A short-sleeved take on the beloved Jane blouse mentioned above, the June top features the flattering scoop neckline and raglan sleeves expected of a pretty boho blouse. The black and white will never date, but I’m actually leaning towards the blue paisley pattern to wear with my white Bermuda shorts and kitten heeled flip-flops this season.
Shop the June Top:
Shop More Dôen Items I Love

As WWW UK’s junior writer, Brittany focuses on creating compelling fashion, shopping and beauty content for site, and works closely with the Managing Editor on recurring columns and franchises. She has a passion for all things fashion, beauty and lifestyle related, but is particularly fond of fragrance, with a personal collection to rival any beauty editor's!
Prior to Who What Wear, Brittany worked as the Shopping Assistant at Reach Plc and across a number of publications, including OK!, Notebook, S Mag and The Mirror. In this role, she was responsible for creating on-site beauty and fashion content, compiling shopping grids and filming and editing weekly video content for the brand’s social media account.