I've Worked at Who What Wear for 10 Years—Here's My Ultimate Gift Guide
In my 10 years at Who What Wear, I’ve written many a gift guide. From affordability-focused stories to budget-less roundups to my latest on what to buy kids and parents, I’ve done it all and often think I’ve seen it all, but every year, I manage to be amazed at the new options that cross my screen. Between the bags, belts, trinkets, and baubles, there’s never a shortage of pieces that catch my eye, and this holiday season is no exception.
Of course, you don’t have to take my word for it. You’re about to see just what I mean. Below, I’ve compiled what I like to think of as my ultimate wish list—were I planning to buy myself 46 gifts. From my dream Chanel bag to only the chicest of candles to the personalized pieces I can't stop raving about, I've got it all and then some. Does this sound up your alley? Simply keep scrolling to get started.
Not to sound dramatic, but these packing cubes will change someone's life. Of course, a carry-on wouldn't hurt either.
Do you think I can rationalize buying this bag and the matching navy dress as a Hanukkah outfit?
Consider throwing in the brand's highly reviewed exfoliating shampoo while you're at it.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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The Emerging Brand Gift Guide: 23 Handpicked Presents That Are Peak "IYKYK"Fashion-insider approved presents from the top up-and-coming labels—a total win-win.

