I Have The Row Taste But An Amazon Budget—12 Items I'm Shopping This Prime Day

In my dreams, my wardrobe is packed full of Celine (the Phoebe Philo era, when it was still spelt with the accent on the first E), The Row's cult favourites and every designer bag that's ever been created. But in reality, my budget simply doesn't stretch far enough. 

As much as replicating the feel or vibe of a piece can work, there are some standout styles that leave you wanting something that isn't just the same aesthetic, but as similar a style as possible (and with a few hundred pounds removed from the price tag). Luckily for me, there are plenty of brands that now stock some very chic designer-looking styles. And for today only, you can snap up now for even less, all thanks to Amazon.

There's a lot to be said for saving up for the real deal, of course. Most important is the quality, which will justify the item's cost in the long run. Then there's the intricate detailing that can often be lost when a piece is replicated or used as inspiration. But for those of us who can't muster the funds—no matter how many takeaway coffees we skip—getting as close as we can to the real deal is the next best thing.

You could scroll through TikTok for hours or hunt through websites at will, but my gift to you on this day of discounts is to pull together the best Amazon buys to make the entire process that much easier. 

Keep scrolling to see the 12 designer-passing pieces available on Amazon now.

WHEN IS THE AMAZON PRIME BIG DEAL DAYS SALE AND HOW LONG DOES IT LAST?

Now! Deals will be live on Tuesday 10th and Wednesday 11th October. Just two days, people! 

HOW CAN I ACCESS AMAZON PRIME BIG DEAL DAYS DISCOUNTS?

Simply sign up for an Amazon Prime membership here. 

HOW CAN I FIND THE BEST AMAZON PRIME BIG DEAL DAYS OFFERS?

Keep scrolling, obviously! Oh, and don't forget to stay tuned into our social channels and newsletter for all the up-to-the-minute deal round-ups.

SHOP EXPENSIVE-LOOKING AMAZON BUYS:

Next Up: I’m a Shopping Expert—These Amazon Prime Day Fashion Deals Will Sell Out First

Opening Image: @threadsstyling

Acting Affiliates Editor

Florrie embarked on her fashion journey while studying French and History at university. Her career began with an initial role at Harper's Bazaar, followed by a stint with the fashion team at Conde Nast Traveller.


There, she contributed to international photoshoots, styled pages and covers, and produced engaging digital content. During a freelance period, Florrie honed her skills in editorial work in various digital and print publications like Vogue Italy, Stylist, and Departures magazine, as well as styling e-commerce photoshoots and personal shopping.