The 30 Best Fall Fashion Buys at H&M

last updated 8 September 2021

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I routinely scroll through the new-arrivals section at H&M as I’m doing market research for various stories. After all, the retailer consistently stocks a wide array of desirable finds, from A+ basics to those trendier pieces. On my recent perusal, I noticed quite the range of awesome items that I just had to share with you.

I think the pieces in question are all chic and could have the potential to become closet staples. I’m talking about bold outwear picks, forward sweater silhouettes, and of-the-moment shoe shapes. Basically, I think you’ll be all about the pieces coming your way. With all that in mind, keep scrolling to check out a variety of H&M items I think you’ll want to wear. Okay, enough chatting—let it rip with that scrolling action.

H&M

Tie Belt Coat

A gorgeous coat to wear all season long.

H&M

Long Cotton Shirt

The oversize shirt is a modern staple.

H&M

Rib-Knit Bolero Sweater

A forward layering item.

H&M

Wide High Jeans

One of the key denim cuts of the moment.

H&M

Belted Jacket

Sleek.

H&M

Dress Pants

Make it a full suit.

H&M

Oversized Denim Shirt

For a denim-on-denim vibe.

H&M

Long Cardigan

Talk about cozy.

H&M

Crease-Front Leggings

The crease front brings an elevated twist to these leggings.

H&M

Chunky Leather Loafers

Chunky loafers for the win.

H&M

Rib-Knit Cardigan

Into the volume.

H&M

Ribbed Sweater Vest

Adorable.

H&M

Straight High Waist Jeans

The distressing is a nice touch.

H&M

Rib-Knit Dress

A chic ribbed dress.

H&M

Rib-Knit Pants

And just look at the coordinating pants.

H&M

Cotton Shirt

Another strong oversize shirt for you.

H&M

Rib-Knit Sweater Vest

Wear on its own or over a blouse.

H&M

Zip-Hem Pants

The zip hem is a chic accent.

H&M

Sleeveless Coat

Just gorgeous.

H&M

Platform Chelsea-Style Boots

New fall boots, anyone?

H&M

Single-Breasted Jacket

Dress this blazer up or down.

H&M

Long Cardigan

The longline silhouette is great.

H&M

Pleated Skirt

Imagine this skirt with a chunky knit and boots.

H&M

Oversized Cotton Shirt Jacket

Spot on.

H&M

Long Cotton Shirt

This shirt would also look super cool with leggings.

H&M

Collared Ribbed Top

Easy and versatile.

H&M

Slit-Detail Jazz Pants

Pants that are comfy and chic.

H&M

Cut-Out Crop Top

The cutout back is very pretty.

H&M

Ribbed Leggings

Some nice ribbed leggings for you.

H&M

Boots

Feeling the contrast with the black laces.

This story was originally published at an earlier date and has been updated. Next, check out more items from H&M.

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Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.