These 8 Cool Fashion Items Are the Moment

There are constantly new products from fashion brands landing on the market, and I keep a close eye on all of the drops. While there are plenty of noteworthy items that end up in my personal shopping cart, there are a handful at any given time that are unequivocally the moment—season-defining pieces that have reached must-buy status among the coolest fashion insiders. So which fashion items are the moment right now?

From the buzziest designer buys everyone is trying to get their hands on to the cool affordable finds that have earned the fashion set's stamp of approval, there are some particularly noteworthy pieces you'll want to bookmark right now. Ahead, I'm highlighting the fashion finds that deserve a place at the top of your shopping list. Here are the key buys that made the cut.

Christopher Esber Cutout Dresses


(Image credit: @bettinalooney)

Christopher Esber is the king of cool, and the designs somehow get better and better each season. For summer, the brand's sexy cutout dresses are in huge demand, so if you're looking for a new dress, these are definitely investment-worthy.

Adidas Samba Sneakers


(Image credit: @deborabrosa)

The throwback-sneaker trend isn't slowing down any time soon. The latest pair you'll want to get your hands on? Adidas Samba sneakers, which we're seeing the fashion set pair with everything from slip dresses to jeans.

Balenciaga Cagole Shoes


(Image credit: @naomielizee)

Here's yet another cult shoe style. This time around, it's the Cagole style from Balenciaga. The motorcycle-inspired pieces pay homage to the iconic City Bag, showcasing the same grommets are tassels you'll find on the early aughts piece. The knee-high boots are sold out practically everywhere and are carving themselves out to be one of the biggest items for summer, but the ankle boots and heels are also in huge demand.

'90s-Inspired Zara Pieces


(Image credit: @_sierramayhew)

The '90s resurgence has arrived, and Zara is really nailing it with its take on styles from the decade. Specifically, this strapless dress is having a moment and keeps selling out, so I'd suggest snagging it if you can find it in your size.

Nensi Dojaka "Floss" Pieces


(Image credit: @handinfire)

With the LVMH Prize under its belt, Nensi Dojaka is the brand to watch, and fashion people can't get enough. No one has mastered the barely-there aesthetic better, and the brand's signature super-strappy pieces are hot-ticket items.

Emi Jay Clips


(Image credit: @emijayinc)

With fans including Kendall Jenner and Hailey Bieber, it's safe to say that Emi Jay's clips have a cult following. Further evidence? The brand is soon launching a collaboration with Matilda Djerf that is bound to sell out.

The Garment Crochet Pieces


(Image credit: @deborabrosa)

Crochet is one of the biggest trends for summer, and The Garment's beautiful designs are standing out as must-buy pieces. If you're looking for the coolest thing to layer over summer swimwear, this is it.

Khaite Studded Belts


(Image credit: @sophiaroe)

The fall/winter 2022 collections were steeped in angsty punk, and we're already starting to see that play out in the fashion space. Specifically, at Khaite, the brand's stunning studded belts are starting to sell out everywhere.

Next up: 6 Major Vacation Trends That Will Be Huge in 2023

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.