I've Seen a Lot of Good Stuff Under $100—These New Items Are Winners
I look at a lot of stuff on a daily basis while I'm doing market research for my various stories. During my product hunts, I always find a smattering of solid items under $100, especially because I routinely turn to retailers like Nordstrom, H&M, and J.Crew for standout items.
Below, you'll find an edit of the affordable items I recently spotted that I think are winners because they have the power to become new wardrobe staples. As a preview, I'm referring to pieces such as roomy sweaters you may want to live in, pretty fall dresses, elevated basics like oversize shirting, and more. Keep scrolling for shopping inspiration.
And don't miss out on the coordinating skirt.
Next, check out more chic items.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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