I've Seen a Lot of Good Stuff Under $100—These New Items Are Winners

I look at a lot of stuff on a daily basis while I'm doing market research for my various stories. During my product hunts, I always find a smattering of solid items under $100, especially because I routinely turn to retailers like Nordstrom, H&M, and J.Crew for standout items.
Below, you'll find an edit of the affordable items I recently spotted that I think are winners because they have the power to become new wardrobe staples. As a preview, I'm referring to pieces such as roomy sweaters you may want to live in, pretty fall dresses, elevated basics like oversize shirting, and more. Keep scrolling for shopping inspiration.
And don't miss out on the coordinating skirt.
Next, check out more chic items.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
-
According to the Fashion Set, It's Officially a Sardine Summer—35 Picks They Can't Get Enough Of
The tinned-fish trend is in full effect.
-
I'm a Senior Fashion Editor—Meet the 36 Nordstrom Finds I'm Recommending to All My Fashion Friends
I've already heard from at least six satisfied customers.
-
27 Incredibly Tempting Summer Picks From Nordstrom and Zara That Scream It Girl
Did I mention everything is under $150?
-
10 Summer Outfit Ideas That Will Make Anyone Look Like a Fashion Person
Get ready for endless compliments.
-
Wear Your Basics Every Other Season—Just for Summer, Try These Fun Statement Items Instead
Why not?
-
From Beaded Sandals to Flower Brooches—These 33 Finds Are Guaranteed to Make Summer More Fun
No question about it.
-
Converse Just Launched a New Archival Collection With Tyler, the Creator, and It's Flying Off Shelves
This collaboration adds modern updates to classic styles.
-
30 Fashion, Beauty, and Travel Finds I've Added to My Life This Year With Zero Regrets
Shop my 2025 favorites.