I Wear Reformation More Than Any Other Brand, and I'm Buying These 30 Picks ASAP

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(Image credit: @reformation)

I never like to pick favorites when it comes to my clothes, but lately, every time I am in the mood for a shopping fix, there is one retailer that stands out among the rest. Reformation has been a favorite of the fashion set for years now, hailed for its commitment to making flattering and stunning clothing with the environment in mind. I like to think of it as my secret weapon. Not only does the fashion crowd eat up everything Reformation puts in front of us, but celebrities can’t seem to get enough of the brand either. Taylor Swift, Jennifer Lawrence, and Gigi Hadid all shop from the brand. While on my daily Reformation deep dive, I couldn't help but list out 30 picks that you and I both need in our winter wardrobes, like, yesterday.

Keep scrolling to see which 30 Ref picks I’m eyeing for my next haul.

Assistant Editor

Originally from Chicago, Illinois, Grace has always been a lover of all things fashion and beauty. Upon receiving her first degree in visual communications from FIDM in Los Angeles, she moved to New York City and continued her education at LIM College, majoring in fashion media with a minor in society and culture. Grace has worked for PhotoBook magazine, Insider, and Harper's Bazaar. As a writer, Grace has had pieces published covering topics including racial justice, fashion, politics, and current events. During her free time, she loves wine tasting, creating content for her social media, spending time with friends, traveling to new places, and Pilates, and has a love for reality television, especially The Real Housewives. Grace is the person in your friend group everyone goes to for recommendations for the best place to grab drinks in NYC on a Friday night or the best hotels and restaurants to try when traveling to a new city. While fashion is her main love, she loves all things wellness and lifestyle as well. Her ideal sunday is brunching with friends then walking around furniture shopping and listening to a podcast. As the assistant shopping editor at Who What Wear, Grace loves finding the best buys out there for the WWW readers.