I Put My Hair Through Hell—My (On-Sale) Secrets That Keep It Long and Healthy

Do you know what gives me profound joy? When nearly every single hair product sitting in my shower and bathroom goes on sale. And, no, this isn't a tease! Dermstore is paying it forward by giving its customers up to 25% off across its beloved haircare brands. Shop and use the code CHEERS at checkout through Thursday, August 17. 


(Image credit: @erin_jahns)

As I've discussed, I like to do my hair dirty by bleaching the heck out of it every couple of months or so. In fact, I've been doing that for years, and somehow, very miraculously, my hair is healthier than ever. (Even celebrity hairstylists are shocked when they realize I don't have extensions!) According to experts, my hair has no right being as healthy as it is. But I have some tricks up my sleeves.

Not only do I have an amazing colorist, Cassondra Kaeding, who prioritizes my hair's integrity above all else, but I also stay on top of my diet and supplements, and I also try to keep heat styling, sun exposure, and other strand stressors to a minimum. (Air-drying is where it's at!) Last but not least, I have a pretty epic rotation of products—I don't know if a pickier haircare consumer exists—that I steadfastly rely on to prevent and repair any inevitable damage as best as possible. And, very excitingly, so many of the brands and products in question are a part of Dermstore's sale.

Curious to see which brands and products I personally vouch for that are temporarily on sale? Keep scrolling! 

Oribe—20% Off

Unite Hair—25% Off

Augustinus Bader—25% Off

Hum Nutrition—25% Off

T3—20% Off

Olaplex—20% Off

Harry Josh Pro Tools—25% Off

Alterna—20% Off

Virtue—25% Off

Leonor Greyl—25% Off

R+Co—25% Off

This article was originally published at an earlier date and has since been updated.

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.