The Throwback Bag Trend You Really Don't Need to Spend a Lot On
If there's one accessory that epitomizes the '90s, it's surely the baguette bag. Just one glimpse at its teeny proportions and dainty shoulder strap will take you thundering down memory lane to a time when jeans were low-slung and crop tops were in plentiful supply. For me, the trend has connotations of chick-flick heroines, glamazon girl-band members, and, well, Regina George. As an accessory, it certainly had a particular "look" attached to it.
As someone who prefers low-key silhouettes and practical handbags, it's fair to say that I was initially dubious about the baguette's return to fame. But before you dismiss it as I did, let me assure you that the 2022 iteration has a different flavor than the '90s original. Along with many other spring/summer trends, the baguette 2.0 has taken on a more minimalist spin, and the majority of styles this season come unprinted in shades of black, brown, cream, and faded pastel.
They're designed to sit nicely with tailored shirting, loose-fit jeans, sharp blazers, and slouchy sweaters, and many of our favorite influencers have been using theirs to add polish to basic outfit pairings. If you're worried about the price tags of the designer iterations beloved by Carrie Bradshaw and the crew, rest assured that the high street has delivered a bounty of winning styles that can easily fit into any budget. This is also a trend that lends itself to buying secondhand, so if you fancy a pre-loved look, head over to Vestiaire Collective or Etsy and keep your eyes peeled.
Scroll down to see and shop the throwback bag look that won't cost you the earth this summer.
Shop Our Baguette-Bag Edit
Go tonal with a matchy-matchy skirt and jumper. Then add a colour-coordinated baguette.
Why not use your baguette to add a pop of colour to a casual weekend look à la Lucy Williams?
Throwback to the '90s with a vintage check baguette bag, as seen on Anne Laure Mais.
Next, the 2022 swimsuit trends celebs are already wearing.
This post was originally published at an earlier time and has since been updated. This post originally appeared on Who What Wear UK.
-
Fashionphile's Done the Research: These Are the It Bags of 2025
The 2025 Resale Report is here.
-
Not Ready to Let Go of Sardine Summer? This Chic Bag Launch Will Help You Carry the Vibes Straight Through Fall
The first drop sold out, so these won't be around for long.
-
28 Accessories That'll Make Every Fall Outfit Look Elegant
These are the add-ons you need.
-
We Love You, Chocolate Brown, But This Is the Rich Bag Color Trend It Girls Are Wearing Now
Spotted on Ayo and Kendall at the Chanel show.
-
I’m a Senior Shopping Editor—Here’s Everything I Highly Recommend Buying From the Mango Sale
Get 30% off just about everything
-
I Want to Be Old Money, But I Work 9 to 5—These 23 Workbags Make Me Feel Rich
Carry everything in style.
-
Thanks to It Girls With Good Taste, This Anti-Trend Bag Style Is What Everyone Wants RN
Hailey Bieber just proved it again.
-
I'm a Stylist—These Are the Only Bags You Need for a Foolproof Capsule Collection
From Balenciaga to Phoebe Philo.