Wait, Amazon Has Pretty Great Fashion-Forward Basics RN—Here's What to Buy


(Image credit: @joiedejude; Daily Ritual Relaxed-Fit Mock-Neck Puffer ($64))

Many of us turn to Amazon on a regular basis for a variety of shopping needs. Sure, there’s a wide assortment of those household goods, but the fashion section is also just as strong. On that note, we spent some time scrolling through a variety of the sartorial categories on the site and noticed a pattern. Yep, Amazon has a pretty great offering of fashion-forward basics right now.

The pieces in question are all simple and versatile in nature in that they can easily mix and match with a range of other pieces. They all have that trend-forward element as well. Basically, if you incorporate any of the items coming your way into one of your looks, you’re bound to create an A+ outfit. With all that in mind, keep scrolling to uncover a list of the best stylish basics to buy on Amazon at the moment.

Next, Thank You, Nordstrom, H&M, and Mango—My Cart Is Filled With the Top Fall Trends

Bobby Schuessler
Market Director

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retialers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.