13 Fashion Items We're Buying on Amazon for 2019
  
Pause and guess the most popular brand in America. Now, pat yourself on the back if you guessed Amazon. Earlier this week, consumer data research company Morning Consult mined its statistics from the year and named Amazon the most loved brand across all 50 states. It’s actually the second year in the top spot for the powerhouse of a shopping destination. This comes as little surprise, seeing as it’s the place you can buy just about anything and have it delivered the next day. Clothing, groceries, decorations, beauty products—you name it and you can shop it through a simple swipe. You already know that, though, being the seasoned Amazon shopper we know you are.
To add to the temptingly easy way to shop through Amazon, I had my fellow editors share the items they plan to buy in the upcoming year. There’s definitely a theme when it comes to our picks, we all look to the Jeff Bezos–owned destination for updates in the wardrobe basics department. For everything from simple bike shorts to the freshest pair of Nikes, scroll down to shop the fashion items we’re buying on Amazon in 2019.







- 
 Ralph Lauren Is the Blueprint for Timeless Dressing—Shop the Pieces That Prove It Ralph Lauren Is the Blueprint for Timeless Dressing—Shop the Pieces That Prove ItEffortlessly put-together. 
- 
 This Is the Chic Bag Trend Fashion People Swear By Right Now This Is the Chic Bag Trend Fashion People Swear By Right NowBring on the compliments! 
- 
 These 25 Chic Sweaters From Mango Will Be the Guaranteed Stars of Your Fall and Winter Highlight Reel These 25 Chic Sweaters From Mango Will Be the Guaranteed Stars of Your Fall and Winter Highlight ReelShop them before they sell out. 
- 
 The 35 Most-Wanted Luxury Buys of Fall 2025, Period The 35 Most-Wanted Luxury Buys of Fall 2025, PeriodThe It heels, celebrity-approved handbags, and statement outerwear pieces that are defining the season. 
- 
 These 29 Free People Finds Will Sell Out by November 15 These 29 Free People Finds Will Sell Out by November 15Everything we're eyeing (and buying). 
- 
 I'm a Mom in Australia—These Are the Wardrobe Staples I Rely On in My Daily Life I'm a Mom in Australia—These Are the Wardrobe Staples I Rely On in My Daily LifeMeet Ailie Smith—creative stylist, content creator, and mom of two. 
- 
 My Mom's 63, I'm 29, and We Both Love Zara and Madewell—Here Are 33 Pieces We're Both Eyeing RN My Mom's 63, I'm 29, and We Both Love Zara and Madewell—Here Are 33 Pieces We're Both Eyeing RNThey're ageless, timeless, and modern. 
- 
 Fashion People Have Been Waiting for the Alex Eagle x J.Crew Launch—29 Chic British-Meets-American Pieces Worth Scooping Up Now Fashion People Have Been Waiting for the Alex Eagle x J.Crew Launch—29 Chic British-Meets-American Pieces Worth Scooping Up NowWait until you see the sneakers. 
 
 
 
 
 
 
 
 
 
 
 
 
 

