Bella Hadid Just Launched a New Perfume Collection, and There's One Clear Winner

The model's new perfume line, Orebella, has just landed in the UK, and I got my hands on every single scent.

Junior beauty editor Grace Lindsay testing Orebella perfumes
(Image credit: @gracelindsay__ for Who What Wear UK)

If, like me, you're always on the hunt for the newest perfume launches, then you'll probably be aware that Bella Hadid's perfumes have just launched in the UK. Yep, the supermodel has been busy promoting her fragrance line, Orebella (pronounced aura-bella), and we were lucky enough to chat with Hadid all about the exciting venture. Not only that, but I also managed to get my hands on every single scent.

Now, we know that finding the best perfume is a very subjective matter. While some may love sweet, gourmand scents, others will favour rich oud fragrances. However, Hadid's cleverly curated range of perfumes features something for everyone. That being said, after testing the scents out for over a week, as a fragrance-obsessed beauty editor, I have a clear favourite. Keep on scrolling to see which Orebella perfume has made it to the top of my list...

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

When Did Orebella Launch in the UK?

If you didn't know, Bella Hadid actually launched her fragrance line back in May 2024 in the US. However, the perfumes have only just become available in the UK, having launched exclusively in Selfridges on May 15th.

How Many Orebella Perfumes Are There?

There are currently four genderless scents in the collection, each inspired by the healing powers of nature. The fragrances all come housed in a sculptural bottle that sits perfectly in the palm of your hand, and each formula has been designed to become part of your skincare ritual.

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

If you didn't know, these perfumes were created as Hadid herself was very sensitive to alcohol-based fragrances. Blending an alcohol-free formula with essential oil and skin-loving ingredients (think shea, jojoba and almond oil), each scent contains a bi-phase parfum formula that fuses once shaken, and can be sprayed directly onto the skin for a nourishing finish. Pretty cool, right?

While I wouldn't recommend spritzing the formula all over your outfit, after testing them out myself, I can confirm that they are a treat to use on the skin.

Once mixed together, each perfume has a milky texture.

Which Orebella Scent Is Bella Hadid's Favourite?

Before I get into my top picks, you might be intrigued to know which scent Hadid loves the most. When we sat down with the star, she revealed that her current favourite is Window2Soul, a floral scent with notes of rose, jasmine, lemon and tonka bean. "Window2Soul is my everyday girl," Hadid told us. A great choice if you ask me.

The Best Orebella Perfumes, Tried & Tested

1. Orebella Window2Soul

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

2. Orebella Salted Muse

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

3. Orebella Blooming Fire

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

4. Orebella Nightcap

Junior beauty editor Grace Lindsay testing Orebella perfumes

(Image credit: @gracelindsay__ for Who What Wear UK)

Shop More Orebella Fragrances

Grace Lindsay
Junior Beauty Editor

Grace Lindsay is the junior beauty editor at Who What Wear UK. At the age of 18 she decided to train as a makeup artist before going on to study english and media at Goldsmiths University. It was during that time that she explored her love for journalism by interning at a small beauty start-up based in Shoreditch. Since then, she has worked at a number of publications including Marie Claire and Hello!, where her love for all things beauty continued to grow.

As Who What Wear UK's junior beauty editor, she covers everything from the latest hair trends to the stand-out makeup products of the season.