Natalie Gray Herder
Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
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My Wedding Is Just Around the Corner—Come With Me to Build My Registry
Let's have some fun.
By Natalie Gray Herder
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These Timeless and Trendy Fall Arrivals Have Editors in a Shopping Frenzy
Bring on the new season.
By Natalie Gray Herder
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The Category Is Timelessness: 30 Banana Republic Arrivals I'd Never Part With
Your fall closet is right this way.
By Natalie Gray Herder
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The 30 Under-$150 Fashion Items Making Office Attire Cool Again
Fall fashion, commuter edition.
By Natalie Gray Herder
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To Be Honest, These Timeless Silhouettes Are the Only Trends We're Into RN
We're fangirling over this red suit situation.
By Natalie Gray Herder
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The Gap Renaissance Is in Full Swing—3 Fall Looks Our Co-Founder Says You Need
I'd listen if I were you.
By Natalie Gray Herder
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New Yorkers Don't Come to Play—4 Fall Looks They're Already Shopping
This handbag is the star of the show.
By Natalie Gray Herder
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Listen Close: I've Got the Scoop on Where to Buy Fashion Week's Buzziest Trends
I want to gatekeep, but I won't.
By Natalie Gray Herder
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I Struck Gold When I Found These Gap x LoveShackFancy Items Still in Stock
They're the prettiest florals on the market.
By Natalie Gray Herder
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I've Seen It All—Theses Are the Only Labor Day Sales I'm Telling People About
Happy saving.
By Natalie Gray Herder
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If You Peek Into an Editor's Gym Bag, You'll Spot Any of These 30 Items
We've got top-notch athleisure here.
By Natalie Gray Herder
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I'm Not Headed Back to School, But I Can Shop Like I Am—30 Things I'm Eyeing
It's a good excuse to shop new arrivals.
By Natalie Gray Herder
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My Fall Wardrobe Just Figured Itself Out With the Drop of This New Collection
There are so many versatile pieces.
By Natalie Gray Herder
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After Visiting Copenhagen, I'm Convinced Every Scandi Girl Owns These 30 Items
Warning: You'll want to buy everything.
By Natalie Gray Herder
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I've Been on a Dozen Flights This Summer—Here's How I Keep My Health in Check
These supplements actually work.
By Natalie Gray Herder
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We're NYC Editors Who Love Activewear—3 Fresh Outfits We'll Be Wearing This Fall
Sponsor Content Created With Athleta
By Natalie Gray Herder
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I Tried This Editor-Approved Sandal for Summer—These 3 Looks Proved Their Worth
New Yorker–approved footwear.
By Natalie Gray Herder
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Nordstrom's Anniversary Sale Is My National Holiday—20 Items I'm Shopping Now
These prices are unreal.
By Natalie Gray Herder
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16 Timeless and Luxe Accessories You'll Never Regret Purchasing
Smart investments always win.
By Natalie Gray Herder
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30 Nordstrom Anniversary Sale Items I'm Yelling at My Friends to Buy ASAP
These are the best picks.
By Natalie Gray Herder
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This Styling Service Is Our Best-Kept Secret for Putting Together Summer Looks
If you're in an outfit rut, click here.
By Natalie Gray Herder
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I'm in My Polished Era—30 Chic Items I'll Be Wearing All Summer Long
All things linen ahead.
By Natalie Gray Herder
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Madewell Just Launched a Secret Sale—I Can't Stay Quiet About These 24 Items
Too good to miss.
By Natalie Gray Herder
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You Book the Flight, and I'll Pack Your Bags—20 Vacay Items You Need This Summer
They're such versatile finds.
By Natalie Gray Herder
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16 Breezy Fashion Items That Are About to Be the Stars of My Summer Wardrobe
They're effortless pieces.
By Natalie Gray Herder