Prime Day starts on October 13, and while it's not an actual holiday, it might as well be. For years, I've used it as a day to score major discounts on appliances, gadgets, and other random things I've needed, but this year, I'm using the day to shop for what I love most: fall fashion. The site is exploding with so many gems—think chic denim, soft cardigans, sporty activewear, and trendy coats—that my shopping cart is actually overflowing. Want to see all my finds you'll want to scoop up before the sale ends on October 14? Without further ado, and in no particular order, keep scrolling for my favorite pieces I'm shopping from Amazon's epic event.
Up next: BTW, Amazon Is an Actual Treasure Trove for These 4 Key Fall Pieces
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I’m a Dress-Obsessed Fashion Editor—26 of the Chicest I’m Buying From J.Crew’s Major One-Day SaleUp to 40% off.
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Only You and I Will Know These 29 Items Came From ZaraI won't tell if you don't.
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I Finally Got Around to Creating My Annual Spring Shopbop Wish List—You're WelcomeEnjoy.
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Shopbop's Having a Major Sale (Up to 70% Off)—Here's Everything I'm EyeingTwo more days left.
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I Called the Cuffed Jeans Trend—7 Shoes Fashion People Are Wearing With the Chic Denim StyleStyle the jeans like a fashion person.
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I'm Fashion People's Go-To Source for Style Inspo—Here's Everything I'm Shopping for SpringConsider this your seasonal reset.
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I'm a Fashion Editor Who Loves Effortless Vacation Essentials—25 Gap Finds That Caught My EyeMany are even on major sale.
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37 Incredibly Chic Finds From J.Crew and Madewell That Are on Sale and in My CartFrom white dresses to linen pants.
