The Amazon Capsule Wardrobe—From a Prime Power Shopper

Fun fact: I’m one of those crazy Amazon shoppers—and put my Prime account to solid use on a regular basis. In fact, I tend to buy the majority of my essentials from the mega-retailer—everything from toilet paper (yep) to basic clothing. On the fashion front, I realized on a recent overhaul that you could, in theory, build an entire perfect wardrobe by simply shopping on Amazon because, as I just stated, the e-shop truly stocks all of the essentials you need. Thus, the Amazon capsule wardrobe was born.
Ahead, I break down the seven key pieces you could buy on Amazon to act as the building blocks for an A+ wardrobe. Incorporate these versatile items into your arsenal and you’ll be left with endless outfit ideas. Keep scrolling to uncover the seven fashion must-haves worth trying from Amazon—and shop a range of corresponding staples to fit every style.
1. The Check Blazer
If you’re looking for the simplest way to look impossibly sophisticated (yet cool and laid-back), invest in a sleek check blazer. The cut of the moment is a bit slouchier in a gray hue—and pairs well with everything from a T-shirt and jeans to trousers and a blouse moment.
2. The Straight-Leg Jeans
While there’s a range of forward denim silhouettes out there, a straight-leg pair will get the most mileage thanks to its classic, always-in-style nature. My suggestion? Try a cropped style to work flawlessly with sneakers to booties.
3. The White T-Shirt
A forever-staple, the crewneck white T-shirt is about as timeless as it gets in the casual department. But on that point, one of the no-fail finds from Amazon can actually work for your dressed-up outfits as well. Just imagine that white tee with a gorgeous midi skirt and your trusty blazer for your 9-to-5 life.
4. The Midi or Maxi Skirt
An all-around practical skirt silhouette to have in your wardrobe? The maxi (or midi skirt if you want something just a bit shorter). Not only is this sophisticated style incredibly chic, but the right find (aka the pieces coming your way below) can be dressed up or down depending on your occasion.
5. The Statement Sweater
Sure, an eye-catching, slightly offbeat sweater isn’t necessarily a wardrobe basic (like a black pullover), but that gorgeous style could totally become a closet staple given that versatility. Throw on a patterned knit, an interesting draped find, or a cropped cardigan with your straight-leg jeans, and you have yourself a top-notch fit.
6. The Sophisticated Mules
Amazon truly does have a strong shoe department featuring a variety of forward and affordable options. In my opinion, the mule offering—a chic update to classic pumps—is where it’s at. Team your dream pair (in suede, leather, and so on) with your on and off-duty vibes and you’ll look seriously elegant.
7. The Printed Dress
Printed dresses work year-round when styled with weather-appropriate pieces. Try a one-and-done midi-length style with any pair of shoes in your collection, and you’re ready to go.
Next, check out the best skincare you can buy on Amazon.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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