Beauty Editors Perpetually Hit "Add to Cart" on These 14 Hidden-Gem Amazon Finds


(Image credit: @cassandra.cadwell)

As much as beauty editors love luxury beauty products, I have to say there's something extremely satisfying about hitting "add to cart" on a random $13 find on Amazon. I won't lie to you and say that I don't enjoy a high-end mask or haircare treatment every now and again, but I generally gravitate toward more budget-friendly options that arrive on my doorstep in two days flat. Sure, it's partially due to laziness, but it's also that there are so many underrated items on Amazon that (shockingly) won't break the bank at all. Luckily, constant Slack conversations amongst the beauty team revealed that I'm not alone in this sentiment. I asked my coworkers to share their best Amazon beauty purchases they think don't get enough credit. Keep scrolling if you're looking to add new additions to your routine. We're sharing the best hidden gem beauty products Amazon has to offer.


(Image credit: @nataliemckeough)

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Shawna Hudson
Associate Beauty Editor

Shawna Hudson has worked in editorial for over six years, with experience covering entertainment, fashion, culture, celebrities, and her favorite topic of all, beauty. She graduated from California State University, Fullerton, with a degree in journalism and has written for other publications such as Bustle, The Zoe Report, Byrdie, Elite Daily, Mane Addicts, and more. She is currently an associate beauty editor at Who What Wear and hopes to continue feeding her (completely out-of-control) beauty obsession as long as she can. Stay up to date on her latest finds on Instagram @shawnasimonee.