L.A. Girls Will Go Crazy for This New Denim Brand

What do you get when you mix a seasoned denim expert, a dash of L.A.-girl cool, and some covetable new clothes? The brand-new line Adaptation.

As Vogue reports, the Los Angeles–based brand was created by Ali Fatourechi, the founder of celeb-favorite line Genetic Denim. After parting ways with that brand, he’s now back with Adaptation, which boasts California-cool staples like boyfriend jeans, graphic tees, bomber jackets, and more. One standout piece is a checkered varsity jacket that would instantly punch up any look. Plus, the denim selection is top-notch, featuring skinny and boyfriend iterations with cool distressed details. Oh, and how could we not mention the cheeky tee emblazoned with the phrase “Welcome to California / Now Leave”? We rounded up our favorite picks from the collection, which are currently available to preorder on Fwrd.com.

Scroll down to preorder pieces from new brand Adaptation!

This checkered print is a cool update on the varsity jacket. 

Meet your new favorite skinny jeans. 

These gray boyfriend jeans will go with everything in your closet. 

How cute—and funny—is this tee? 

These light-wash jeans have just the right amount of distressing. 

Are you a fan of this new brand? Tell us in the comments below!

Opening Image: Adaptation 

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