
Nayiri is Who What Wear's Commercial Strategy Director for Branded Content and is based in her hometown, Los Angeles. It all began in 2014 when she landed an internship at the company and never looked back. While she does love writing her fair share of fashion stories, her heart really belongs in the brainstorm room, where she has fun strategizing different ways to create content with our fashion partners so that you engage with the brands you know and love. If she had to pick one person's wardrobe to raid, it would be Rosie Huntington-Whiteley's, and she also has a major obsession with interior design. She's a mom to a girl named Sophie, and she fully plans on training her to spot fashion trends by the time she's 10.
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Cozy Cashmere! Sleek Suede! Dark Denim! 32 Affordable Fall Pieces You’d Find In A Wealthy Person’s Closet
Oh, did I mention they're under $250?
By Josephine Hadjiloucas
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Dark-Blue Jeans Are Definitely "In" for Fall 2025, But so Is This Other Elegant Denim Wash
Trust us–you'll want to include it in your cold-weather wardrobe.
By Nikki Chwatt
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I Work in Fashion—These Are the 10 Fall Investment Pieces I *Know* Are Worth It
See what made my list.
By Michelle Scanga
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It's My Birthday Month, so I'm Treating Myself to These 31 Chic Gifts
Little luxuries.
By Audry Hiaoui
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What to Buy for Fall If You Don't Want to Regret It Next Year (or the Year After)
Investments only.
By Nicole Akhtarzad Eshaghpour
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Believe Me—You'll Still Want These 36 Items in 2026 (and '27 and '28)
Timeless with a capital T.
By Eliza Huber
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I'm a Dad Who Works in Fashion—These Luxury Father's Day Gift Ideas Are It
Watches, jewelry, shoes, and so much more.
By Bobby Schuessler
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34 Mother's Day Gifts I'd Buy Myself as a Mom of 2
They're winners.
By Nicole Akhtarzad Eshaghpour
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All the Chicest Mother's Day Gift Ideas Every Mom Will Cherish
From pretty perfume to suede sneakers.
By Judith Jones
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Elegant, Chic, and Classic—These Are the 29 Best Luxury Mother's Day Gifts
From gorgeous accessories to beautiful jewelry pieces.
By Bobby Schuessler