As someone who's shamelessly very active on social media (okay, maybe a little shame), I've noticed that there's a variety of products that hit viral status each month. Whether it's a TikTok that makes a mascara sell out or an accessory that everyone on Instagram seems to be wearing, I've been keeping notes. With the speed of the internet, it's hard to keep track of what the masses are loving, but that's where I come in to help. My screen time may be ridiculously high this week, but I found many products I've seen plenty of users (not just influencers) rave about on their social channels.
If you like to keep your screen time low but want to see what everyone's talking about, you've come to the right place. I searched across beauty, fashion, and even lifestyle to find out what deserves your attention right now. Keep scrolling to see what all the hype is about.
Bobbi Brown's new brand has created quite the fuss on TikTok, and I'm intrigued. This foundation comes in a balmy texture and is meant to give the "your skin but better" look. It leaves a natural, dewy finish, and a few dabs are all you need. Many reviews included the fact that it feels like you're applying skincare, which makes it blend seamlessly into your skin.
Although this primer is new on the scene, I've already seen enough videos on it to be convinced that I need to try it. Reviews claim that the product dries on the skin immediately and truly blurs out any pores and helps makeup last all day.
The internet still can't stop talking about Bridgerton, including the makeup on the show. When people found out Pat McGrath products were behind each look, they flocked to purchase them. This blush, which is the exact one used on all the show's actresses, was a top contender.