This Online Retailer Is a Hidden Gem of Fall Finds, and I Want It All
Sponsor Content Created With Verishop
Whenever I'm writing a story, I like to do my research. I'll scour every corner of the internet to find the latest brands, designers, and must-have products that I know WWW readers will love. Any chance I get to introduce independent companies or emerging creators is a win in my book, and Verishop makes this easy. With its curation of over 3000 brands, the options for new discoveries are basically endless. My finds this week include on-trend fall staples like button-downs and wide-leg trousers, funky prints, and beauty products in autumnal tones. Supporting independent designers is more important than ever, so keep scrolling to shop my 16 selects.

Natalie Gray Herder is a Commerce Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
-
The Refined Edit: 32 Luxury Finds on Sale at Saks
Starting at just $58
-
I Shopped so You Don't Have to—the Ultimate Fashion-Editor Fall 2025 Wish List
It-girl fall has arrived.
-
Editor Instincts Activated: We're Grabbing These 18 Fall Pieces Before Everyone Else Does
Run, don't walk.
-
What to Buy for Fall If You Don't Want to Regret It Next Year (or the Year After)
Investments only.
-
The Top 10 Things to Buy This September If You Want Cooler Outfits and More Compliments
Fall is in full swing.
-
These 32 Chic Zara Fall 2025 Shoe Finds Are the Key to Looking Like a Fashion Person—Good Luck Picking Just One Pair
Prepare for endless compliments.
-
Abercrombie Sucked Me Back Into Its Orbit With These 25 Incredibly Chic Fall 2025 Finds
So, so good.
-
I'm a Fashion Editor on a Budget—27 Incredibly Chic Fall Finds That Will Get You More Bang for Your Buck
Stellar under-$150 finds right this way.