I Curate the Very Best Beauty Products for Violet Grey, But These 19 Are Beyond


(Image credit: @sbrogue)

The Lineup is a monthly series where we're giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and aestheticians—all the people we trust the most. Get ready for a behind-the-scenes look at all the can't-live-without products that make their worlds go 'round.

A true industry titan, the OG, a mogul—no matter which label you want to use, Sarah Brown is it. She's a big deal in the beauty world, and I'm just thankful she was tossed into the Elle beauty department as an intern all those years ago—because what would the industry be without her? "I just wanted to work at a fashion magazine. I was obsessed with fashion, magazines, photography, graphic design, and advertising. I didn't even know there was such a thing as a beauty department until I found myself working in one," says Brown. She became a beauty editor at Elle and went on to a 15-year tenure at Vogue, working her way up from senior beauty editor to beauty director. She's covered a variety of topics from personal essays on learning to love her fair skin to beauty reports on what's new and now. All of this is to say that the girl knows her products, and now she gets to channel her wealth of knowledge and experience into Violet Grey as the executive director of Violet Lab.


(Image credit: @sbrogue


Basically, Brown curates the very best edit of the very best beauty in the world. With a job like that, you'd think she would have an extensive skincare routine, but surprisingly, it's the opposite. "I'm always trying a million things for my job, but I'm actually quite minimal when left to my own devices and like as few steps as possible. I like products that make my life easier, tangibly improve my skin and hair, and consistently deliver. Texture, scent (or lack thereof), and packaging also count for a lot," she tells me.

This is exactly why I insisted that she give us the scoop and share her current lineup of must-haves, from makeup and skincare to bath and body. Keep scrolling for 19 very thoughtfully curated products you need in your life—because Brown says so.


Bath and Body


Hair and Accessories 

Next: I Traded NYC for Wyoming—This Routine Is Soothing My Climate-Shocked Skin

Group Executive Director, Branded Content and Beauty

Caitie Schlisserman is an L.A.-based executive director with over a decade of branded content and editorial experience. She joined Who What Wear in 2014 as the first branded content editor and has worked her way up to overseeing a team of talented branded content editors and the beauty department of the media revenue team. Before Who What Wear, Caitie helped launch FabFitFun's first subscription box and worked at a beauty startup where she assisted in successfully launching the editorial department.