26 Timeless Investment Buys You'll Never Regret Buying During Cyber Monday

Sponsor Content Created With Ralph Lauren x Klarna

Anyone who works in fashion will tell you that a huge (and joyful) part of the job is giving shopping advice, whether that's where to find the cosiest knitwear, the crème de la crème of coats or this season's most wanted item. I often find myself dishing out shopping advice over dinner with friends, at family reunions or sometimes even to ladies I meet on the bus. Often, people will expect me to tell them the hot product of the moment (the trend du jour, if you will), but my advice is always the same: Invest in your capsule wardrobe with high-quality, timeless pieces.

Thankfully, Ralph Lauren is offering 30% off selected pieces for Black Friday. The offer will run from 23 November until 28 November, and just to make it even more tempting, the brand is offering free shipping and extended returns. While many may loathe the hysteria that can happen around this time of year, I always see it as an opportunity to invest in wardrobe essentials at the fraction of their original prices. And one of the smartest ways you can do this is by selecting Klarna when you head to the Ralph Lauren checkout. In essence, this payment platform enables you to pay within 30 days (instead of immediately) or split the total across three interest-free payments. Both methods are sensible to employ when you want to invest in quality rather than quantity, but still shop in the moment without missing out on a bona fide classic.

What do I love most about Ralph Lauren? That's easy—it's so classic that almost every item can be worn for multiple occasions for many, many years. Everyone's capsule wardrobe is different, but Ralph Lauren has pieces to suit anyone's style, including impeccable accessories, perfectly fitted blazers and one particularly adorable embroidered cardigan.


(Image credit: Courtesy of Ralph Lauren)

It's impossible to ignore Ralph Lauren's esteemed heritage. With striped shirts, classic blue denim and that iconic logo, the brand is nostalgic and preppy in a way that always feels cool. It's also entirely universal. I've spotted editors at fashion week sporting its polo jumpers and winter coats—pieces that my family members have also adopted.

So if you're looking to splurge this Cyber Week in a way that's sensible and lasting, look no further than. See my favourite Ralph Lauren picks below.

Looking for more? Discover more of Ralph Lauren's Black Friday offers here, and remember–with Klarna, you can try before you actually buy.

Rebecca Rhys-Evans is a London-based fashion and beauty editor with a decade of branded content and editorial experience. She started working at Who What Wear UK in the summer of 2022, where she was hired to lead all branded content for the UK site. Be it appearing on-camera to showcase how to style the latest designer collections, or reviewing the most recent beauty skincare products, Rebecca is the voice (and often face) for Who What Wear UK’s commercial partnerships. A self-confessed internet obsessive, she loves all facets of content creation—be it writing, filming, art directing or styling—and revels in collaborating with brands to help harness their product and tell their story. After graduating from University of Liverpool in American Studies, she travelled around North and South America before moving to London to pursue her career as a fashion journalist. Before she landed her position at Who What Wear, she was a freelance writer and content consultant, writing for Polyester, Screenshot, Marie Claire, Refinery29 and Culture Trip, reporting on everything from internet culture, vintage shopping across the world, sustainability and sex work. Adding to this, she has also held editor positions at FLANNELS.com, BURO., Koibird and SHOP Magazine.