Shop 25 of This Week's Best New Arrivals

Shop With WWW, our annual two-day shopping event, is here! Between now and 11:59 p.m. PT on October 22, you get to shop with exclusive discounts from our favorite brands and retailers. Be sure to visit our event page to browse all the incredible deals on offer. Happy shopping!

Happy Wednesday! It's time for our weekly installment of new arrivals. In case you're unfamiliar, every week I search high and low to find the best in designer and fast-fashion pieces—all of which just hit stores—so that you can be the first of your friends to wear them. After all, if you're going to buy something, why not beat everyone else to it?

If you're an avid shopper, chances are this might just be your all-time favorite Who What Wear article ever. There's no doubt in my mind that you know all the tricks of the trade when it comes to locating the best and coolest product on the market, but keeping up with the weekly installments of new arrivals amongst dozens of retailers isn't realistic, but lucky for you, it's my job

Featuring a plethora of price points, categories, and trends, the new arrivals this week are truly some of the coolest I've seen in a while. We've got a lime green shacket that will make any fall outfit pop, a lavender chain-adorned purse that all your friends will compliment, and much, much more. So go on to enjoy and shop the best new arrivals floating around the Internet and stay tuned for a fresh batch next week. 

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

I've never added a pair of boots to my cart so fast.

This product is part of our Shop With WWW event! Make sure to enter the code TR20 at checkout to receive the discount.

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

This product is part of our Shop With WWW event! Make sure to enter the code TR20 at checkout to receive the discount.

This product is part of our Shop With WWW event! Make sure to enter the code TR20 at checkout to receive the discount.

Wear this thin top alone or use it as the ultimate layering piece. 

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

Net-a-Porter just started selling everyone's favorite shoe brand. They said to tell you that you're welcome. 

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

The fall shoes all the cool girls are wearing. 

This product is part of our Shop With WWW event! Make sure to enter the code AFFIRMWWW at checkout to receive the discount.

Cheap trousers that look expensive? Sign me up. 

Love them or hate them, you're about to see these wellies everywhere this season. 

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