There’s something about celebrity engagements that captivates the interest of the public like few other events can. Even we can’t help but get giddy every time someone pops the question and one of our favorite It girls is suddenly sporting a shiny new ring—and we know we’re not the only ones.
It has recently come to our attention that beyond mere interest in these celebrity engagements is also emulation. Did you know that certain celebrities’ rings actually led to widespread trends? We didn’t either, until the team behind Brilliant Earth shared a recent study it conducted with us, showing that a few of our favorite ladies’ proposals caused interest to spike in certain metals, gemstones, and cuts, according to Google trends.
Could you be wearing one of these celeb-inspired rings right now? Find out below, where you can see the rings, read the insight from Jamie Herrmann of Brilliant Earth, and shop our picks for each category.
“While round brilliant-cut diamonds remain the most popular shape, we’ve seen increasing interest in non-round diamonds that can offer a unique look. Princess-shaped diamonds remain the second most sought-after diamond shape, but Kim Kardashian West’s 15 carat cushion-cut engagement ring received a lot of press attention and drove a spike in interest in cushion-cut diamonds.” — Jamie Herrmann
“Rose gold continues to increase in popularity. Brides are drawn to the distinctive, blush-hued look that really flatters all skin tones. Lauren Conrad’s rose-gold solitaire engagement ring showed how rose gold can enhance a classic look, and raised rose gold’s profile even more. Directly after she debuted her engagement ring from her now-husband William Tell, Google saw an immediate 10% increase in search interest, and today rose gold engagement rings are nearly seven times more popular than they were in 2004, making it the most trendy metal for 2017.” — Herrmann
Ariel Gordon Custom Rose Gold & Pave Engagement Ring (starting at $30,000)
“Sapphire engagement rings have always been sought after, and we did see a noticeable bump in popularity after Prince William proposed with Princess Diana’s sapphire halo ring. While rich blue sapphires are still the most popular choice, an increasing number of couples are opting for sapphires in other colors, such as teal, peach, and green.” — Herrmann