Swim season has officially arrived, and there are so many great pieces on the market right now. From the three-piece swimsuits that are defining summer style to sporty pieces that are just starting to bubble up, there are endless options to pack in your suitcase this season. We even have an entire swimsuit report dedicated to all of the biggest swimwear trends of 2021 if you want to dive into the coolest pieces of the season even further.
Rather than trends, though, right now I want to focus on some of the brands all the cool fashion girls are wearing this season. The one thing they have in common? They are all Italian swimsuit brands that are designed or produced in Italy—a country know for its textiles and expert craftsmanship. Here, you’ll find everything from just-launched swimwear collections from brands like The Attico to heritage brands including Versace that will simply never lose their cult appeal. Here are the seven Italian swimsuit brands you’ll spot fashion insiders wearing this summer…
Known for its sparkly bikinis in an array of fun shades, Oséree is a brand that's hugely popular among the fashion set. This is definitely a brand you'll find editors and influencers packing into their suitcases.
Italian It brand The Attico launched swimwear this year, and it's no surprise that its bikinis and one-pieces have quickly risen to cult status this summer.
Shop The Attico:
Known for its bright prints and unique cuts, Reina Olga is a brand you can count on for cool throwback pieces that look like they were plucked from the '80s and '90s.
Shop Reina Olga:
Versace is one of the most iconic Italian labels, and so is its swimwear. Finished with some of the brand's signature Medusa prints and chain details, its pieces are true showstoppers.
Shop the matching Bikini Briefs ($175).
While Leslie Amon is based in France, the pieces are made in Italy. Each piece has an element of poolside glamour that you'll notice in everything from the fabric choices to the silhouettes.
Shop the matching Maryline Bikini Bottoms ($64).
Shop the matching Laura Bikini Bottoms ($74).
Designed in St. Barths and made in Italy, Fisch swimsuits are crafted using regenerated fishing nets and ocean waste, so they're a beautiful option if you're on the hunt for environmentally-friendly swimwear.
Shop the matching Flamands Bikini Bottoms ($110).
Shop the matching Flamands Bikini Bottoms ($115).
Missoni's iconic bikinis are probably one of the first things you think about when it comes to Italian swimwear. They're a classic for a reason.
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.