Trust Me: This Under-$50 H&M Denim Will Be the Star of Your Fall Wardrobe
Sponsor Content Created With H&M
To say I have an obsession with denim would be an understatement. I mean, 85% of my 'fits are made up of denim every season of the year—whether it's Bermuda shorts in the summer or straight-leg jeans in the winter. And sure, maybe I have more pairs than I can count on two hands in my closet, but each one is different and (despite what my fiancé, who shares closet space with me, might say) gives my outfit a completely different look. So of course, as fall is slowly creeping up on us, I've naturally already begun my hunt for new versions of my beloved staple to add to my rotation.
The first stop on my shopping escapade was H&M because not only do I love denim, but I also love affordable denim. And if you didn't know already, the retailer is a gold mine for it. Skinnies, low-rise, baggy… It has it all, and it's all waiting to star in my fall wardrobe lineup. Want to see my favorites from its new arrivals? Keep scrolling.
Anneliese Henderson is a New York–based senior editor on the branded content team at Who What Wear where she covers the latest in fashion, beauty, and lifestyle. When she’s not writing about her favorite trends, you can find her reading romance novels or running around the town with her Bernese Mountain Dog, Rosie.
-
Jeans With This Shirt Trend and This Heel Trend Will Be the It-Girl Uniform of November 2026Spotted on Lila Moss.
-
Winter Is Almost Here—10 Chic Things to Buy in November That Scream Fashion GirlCoats! Denim! Boots!
-
I'm a Fashion Editor—Here's What I Predict It Girls Will Be Wearing (and Buying) in NovemberFrom Prada's Dalmatian pouch to J.Crew's satin trousers.
-
Apple Martin's Cute Jeans-and-Shoe Outfit Combo Is Very '90s Gwyneth PaltrowSpotted in NYC.
-
Mark My Words: It Girls Everywhere Will Be Wearing the Elie Saab H&M Collection This Holiday SeasonFrom lace-trim dresses to faux-fur jackets, there's something for everyone.
-
Not Trousers With Slingbacks: This Is the Chic Way to Style a Blazer in Winter 2026Noted.
-
I Work in NYC But Dress Like a Parisian—6 Anti-Trend Items I Rely On to Look ChicNot Mary Janes and not a trench coat.
-
If You're ITK, You're Already Styling Your Jeans With This Bold Fall Accessories TrendZero effort, high impact.

