The Genius Invention You Need to Buy If You Wear Flats
Even though flats have a better rep than heels, in terms of comfort, that doesn't mean they're perfect—and that's where the clever American brand Gekks comes in.
As SheFinds pointed out, Gekks are inserts designed for leather shoes like loafers, and the product is touted as "the ultimate no-show sock." What does that mean exactly? Adhering Gekks to the inside of your shoe gives you the convenience of slipping in and out of your flats barefooted while maintaining the benefits of wearing breathable, moisture-wicking socks. Plus, they help eliminate odor-causing bacteria. Sounds like a win-win to us.
Scroll down to shop Gekks shoe inserts and some of our favourite flats to wear them with!
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Would you try this invention? Tell us in the comments below…
Opening Image: Style du Monde

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.