Gap's Entire Site Is 40% Off Right Now—Here's What a Fashion Editor Is Buying

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(Image credit: Melodie Jeng/Getty Images)

There's never a bad time to stop into Gap, but there's no better time than during the Friends & Family sale. From now until October 31, you can score 40% off of everything—plus 50% off pajamas —when you shop at Gap.com. With so many gorgeous jackets, neat knits, and affordable accessories to choose from, you could spend hours scrolling and filling up your cart. But, when a sale is this good, must-haves are bound to sell out quickly. And who has time for that? 

Ahead, shop 26 fashion editor-approved fall and winter must-haves. At prices this good, you can feel even better about starting your holiday shopping before All Hallow's Eve. How's that for a treat? 

Shop Our Top Picks from Gap

Drew Elovitz
Director of Content Strategy

Drew Elovitz is originally from Pittsburgh, Pennsylvania, but has spent the last decade living and working in New York City. She earned a master's degree in media and popular culture from New York University, then began her career on the internet as the Twitter voice of Barbie. She worked previously at Who What Wear as the director of content strategy and also spent several years leading the social media teams at Teen Vogue and Entertainment Weekly. You'll find her byline on the site around topics such as celebrity fashion, must-have basics, beauty favorites (particularly nail polish), and wellness tips and tricks. Her personal style tends to favor the classics: She loves crisp white button-downs, sneakers, and skinny jeans—and no look is complete without a great pair of oversize sunglasses and a trusty leather jacket. After she finishes reading the entire internet every day, she can be found dining out at her favorite restaurants, trying new beauty treatments, or indulging her historical-fiction habit.