Gap's Cyber Sale Is the Key to Refreshing Your Worn-Out Basics on a Budget

Black Friday, for me, isn't about securing one really extra fashion item, but rather, it's a time to completely restock my most-worn pieces, from T-shirts and jeans to outerwear, so that when the new year begins, my closet is flush with non-stretched-out and -faded everyday wears. It's been my thing for years now, and 2023 isn't going to be the one I switch things up. But this year, rather than going through a ton of different sales to find the best red-marked basics, I'm sticking with just one: Gap's nearly sitewide 40%-off sale. And as an added bonus, when you use the code ADDON at checkout, you'll receive an extra 20%-off boost (with only denim excluded). 

Below, find all of the discounted Gap buys worth stocking your closet with not just for winter and spring but next summer and fall too. Or at least, these are the ones I'm adding to mine to get me through the entirety of 2024, including an unreal leather flight jacket that should be sold out, a '90s-inspired cashmere skirt set, and a boatneck tee that feels extremely Carolyn Bessette-Kennedy. Happy shopping. 

Opening Image: @anna__laplaca

Senior Fashion Editor

Eliza Huber is a New York City–based fashion editor who specializes in trend reporting, brand discovery, and celebrity style. She joined Who What Wear in 2021 after almost four years on the fashion editorial team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza now lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring eBay for '90s Prada and '80s Yves Saint Laurent.