Coat season is officially upon us, and I’ll be honest, finding the one can feel like an Olympic sport. Between the oversized tailoring, wool coats, funnel-necks, and scarf styles dominating my feed right now, it’s enough to make even a shopping editor confused. And yet, there’s one brand that never fails me and my stylish friends when it comes to outerwear that looks chic, feels elevated, and lasts far beyond a single winter: The Frankie Shop.
If you’ve spent any time on Instagram this season, you’ve likely seen the brand's coats, even if you didn’t clock the label. That sharply tailored double-breasted coat, the fluid trench worn just-so, or that soft, brushed wool texture that looks expensive from a mile away? All Frankie Shop. Somehow, this New York-founded, French label has managed to create a formula that gets it just right. The cuts are considered, the palettes are refined, and the silhouettes strike that elusive balance between timeless and perfectly on-trend.
Sarah Louise Blythe wearing the Jane Coat.
Every season, a new iteration takes hold. Last year, it was the now-iconic Gaia coat, a softly oversized double-breasted wool style that quickly achieved cult status. This year, the momentum hasn’t slowed—from the plush Matera to the sleek Mavis trench, each design feels like a lesson in effortless sophistication.
I’ve tried plenty of high-street and designer options over the years, but Frankie Shop coats always have that unmistakable quality: they make whatever you’re wearing underneath instantly feel more intentional.
Kim Turkington wearing the best-selling Gaia Coat.
Below, I’ve rounded up the best Frankie Shop coats of the season.
Shop The Best Frankie Shop Coats
A modern classic that’s earned cult status for a reason. The Gaia’s oversized cut and clean double-breasted lines make it the ultimate power coat, structured yet soft, and endlessly versatile from workdays to weekends.
The Jane reimagines classic tailoring with the brand’s signature nonchalance. Its relaxed shoulders and twill finish bring a touch of understated polish to even the simplest outfit.
Brushed for the perfect textured finish, this style feels as luxurious as it looks. Its oversized silhouette layers beautifully over chunky knits, making it an elegant option for colder days.
Perfect for transitional weather, the Mavis trench gives a refined edge to any look.
The plush texture and sculptural shape make this an effortless statement piece.
This trench pairs a softly brushed texture with sleek structure. It’s the kind of outerwear that instantly makes jeans and a knit feel styled.
Rendered in a rich chocolate tone, this iteration of the cult Gaia coat feels even more luxurious. The deep hue and softly tailored shape make it a forever piece that anchors any winter wardrobe.
Very mob wife coded. With its voluminous cut and tactile finish, this coat is proof that comfort and style can coexist beautifully.
For those who love their outerwear with drama, the Matera delivers. Its exaggerated silhouette and soft plush texture command attention while feeling effortlessly wearable.
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