I've Started to Shop for Swimwear—5 Cool Brands I'll Be Wearing This Summer

fashion-editor-approved-swimwear-300793-1683742570764-main

(Image credit: @amaka.hamelijnck)

When it comes to swimwear, I am somewhat of an expert. I have tried almost every style of swimsuit and almost every brand you can think of. I love swimwear, and as a person who highly anticipates summer every year, I have always loved shopping for swimsuits and adding chic new ones to my collection. As I am on a journey to having my most stylish summer yet, I have been experimenting with different styles, cuts, fabric choices, and brands and have found some new suits that are total game changers. There are swimsuit brands that are my usual go-tos for high-quality, flattering swimwear, but recently, I have discovered some new brands that I’m itching to try. I’ve rounded up my top five swimwear brands that are so good you’ll be thanking me later.

Keep scrolling to see which swimwear brands I’ll be living in this summer.

Staud

Staud is one of my favorite brands period, but its new swimwear collection is to die for. The suits have a classic feel to them while still being super chic and fun. There’s one red Staud bikini (listed below) that has embellishments along the neckline that look like a necklace, and I’m absolutely drooling over it. I guarantee that you’ll be seeing all of your favorite fashion people sporting Staud swimwear all summer 2023.

Shop Staud swimwear:

Solid&Striped

Solid&Striped has been a favorite among the fashion crowd for a while now. Last summer, I had the pleasure of interviewing Emma Roberts, and she told me Solid&Striped was one of her personal favorites when it comes to swimwear brands she loves. Shopbop has a stellar collection of Solid&Striped bikinis that are so chic. There’s a cobalt-blue suit that has an absolute chokehold on me.

Shop Solid&Striped swimwear:

Melissa Odabash

Melissa Odabash has been one of my favorite swimwear brands for a little while now. The quality is so good that the suits really feel like luxury swimwear. The brand has a great range of both printed and solid suits, and I’m a huge fan of the fit. If you’re looking for a foolproof, chic swim brand, then Melissa Odabash is a no-brainer.

Shop Melissa Odabash swimwear:

Frankies Bikinis

Frankies Bikinis has a cult following for a reason. It's done iconic celebrity collabs with the likes of Sydney Sweeney and Gigi Hadid, and its latest collaboration is with Pamela Anderson. I always feel like a kid on Christmas when I open a new Frankies Bikinis package. I’m personally obsessed with the Pamela Anderson collab, and you better believe I’m going to get my hands on the Baywatch-like red one-piece. It’s so good.

Shop Frankies Bikinis swimwear:

Triangl

I have been wearing Triangl swimwear for years. It is my number one swimwear brand when I’m shopping for something fun like a girls’ trip or a pool party. My favorite thing about Triangl is the different patterns and colors it offers. Every time the brand drops a new collection, I’m impressed. It also makes the most adorable cover-ups and accessories to go along with its swimsuits—how cute.

Shop Triangl swimwear:

Next, Pamela Anderson Just Brought Back Her Iconic Red Swimsuit for a Beach Photo Shoot

Assistant Editor

Originally from Chicago, Illinois, Grace has always been a lover of all things fashion and beauty. Upon receiving her first degree in visual communications from FIDM in Los Angeles, she moved to New York City and continued her education at LIM College, majoring in fashion media with a minor in society and culture. Grace has worked for PhotoBook magazine, Insider, and Harper's Bazaar. As a writer, Grace has had pieces published covering topics including racial justice, fashion, politics, and current events. During her free time, she loves wine tasting, creating content for her social media, spending time with friends, traveling to new places, and Pilates, and has a love for reality television, especially The Real Housewives. Grace is the person in your friend group everyone goes to for recommendations for the best place to grab drinks in NYC on a Friday night or the best hotels and restaurants to try when traveling to a new city. While fashion is her main love, she loves all things wellness and lifestyle as well. Her ideal sunday is brunching with friends then walking around furniture shopping and listening to a podcast. As the assistant shopping editor at Who What Wear, Grace loves finding the best buys out there for the WWW readers.