A Sale Is the Perfect Excuse to Shop a Season Ahead—29 Fall Buys in My Cart

I am always shopping, so when it comes to sale season, I get very strategic. Now that we've reached the peak of summer, I'm starting to daydream about the fall trends that I know will be huge in just a few months. Shopping a season ahead sometimes feels counterintuitive if you're still planning your outfits for this weekend, but hear me out. Trying to buy into all of your favorite trends will hit you at a hefty price if you wait until September. If you're smart like me, you're going to start shopping for fall now.
I've scoured the best sales of the season to warm up my fall wardrobe, and one that can't be skipped over is Amazon Prime Day. While many people I know will be using this as an excuse to score a new television or household gadget, I have my eyes on the prize—fall fashion buys. After hours of scrolling, I loaded up my cart, and I have to share these 29 finds with you.
Up Next: These Are the 31 Most Epic Fashion Items on Sale Right Now

Sierra Mayhew is a fashion editor at Who What Wear, bringing a decade of industry experience to the editorial team. Since joining in 2021, she has made her mark by blending luxury and accessible fashion, decoding runway trends, and curating must-have shopping lists. Before joining Who What Wear, Sierra sharpened her skills at Harper's Bazaar and Elle, with bylines in Bazaar.com and collaborated with iconic brands such as Gucci and Ferragamo. A graduate of the University of Notre Dame, Sierra translates editorial expertise into viral social content, making fashion engaging for a new generation. Her unique perspective is rooted in her love for travel, music, and discovering the hidden gems that make New York City a constant source of inspiration.
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