I Know My Friends Will Ooh and Aah When They Unwrap These Clean Beauty Products
Sponsor Content Created With Thrive Causemetics
Whenever I'm browsing new beauty products and see that they fall under the clean beauty category, I'm instantly 10 times more impressed and 10 times more likely to buy them. As I become more educated about the ingredients in my makeup and skincare, I'm getting more invested in products that are cruelty-free, 100% vegan, and formulated without parabens. This sentiment also rings true for my friends, so this year, I'm prepared to gift them with products from Thrive Causemetics. This beauty brand specializes in clean, high-performance, skin-loving ingredients created with clinically proven formulas. In other words, these products actually work. As if I didn't love this mission enough, Thrive Causemetics takes it a step further: For every product purchased, the brand donates to help women who are emerging from homelessness, surviving domestic abuse, fighting cancer, and more. I already know my friends will be just as impressed as I am (if not more) when they open up these mascaras, lipsticks, eye brighteners, and more. Are you ready to believe the hype? Just keep scrolling.
For the Eyes
For the Lips and Face
Limited-Time Holiday Sets

Aniyah Morinia is a beauty and fashion editor based in New York City. Since starting at Who What Wear, Aniyah has developed a passion for hosting livestreams, working red carpets, and creating TikToks in addition to writing fashion and beauty stories. She'll never pass up the opportunity to uncover an NYC hidden gem or mix and mingle with her friends (all while swapping holy-grail products, of course).
-
Victorian Sketches, "Street Goth," and Dior—the Beauty References You Shouldn't Ignore in Wednesday Part 2
The show's MUA spills all the sinister style secrets.
-
Is It 2016 Again? The Resurrected Beauty Trends Music's It Girls Can't Stop Wearing in 2025
Cue the topknots and chokers.
-
Yep, This Hailey Bieber–Approved Lip Pencil Is Impossible to Dupe (I Tried)
It's the perfect nude.
-
Move Aside, Milky Manicures—19 More Interesting Ways to Wear Glazed Nails in 2025
Chrome dust and shimmery nail polishes continue to dominate.
-
I'm Using Taylor Swift's Album Announcement as an Excuse to Shop Her 2 Signature Scents
Both are iconic designer fragrances.
-
If You Ask Me (and Bella Hadid), This Type of Fragrance Is a Sneaky Compliment Earner
The multi-hyphenate calls mismatched perfume notes the secret to "yin and yang" signature perfumes.
-
Not Just the Wolf Cut—16 Androgynous Hairstyles to Save for Your Next Salon Visit
Effortlessly cool.
-
Bella Hadid's Fifth 'Ôrəbella Perfume Just Dropped, and It's Guaranteed to Elevate Your Aura
"It's both soft and powerful at the same time."