I Never Want to Shop in January, But These 15 Items Made Me Drop Everything

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(Image credit: @marina_torres)

I don't think anyone is trying to pretend that January is the most exciting month of the year. Compared to the hustle and bustle of the holidays, it can be downright dull (and cold). I personally don't have a ton of events on my social calendar this month, so I hadn't been all that inspired to shop. I do, however, have more time to shop for myself than I did over the past couple of months, so there's that…

My previous statement about not being inspired to shop is in the past tense because that's how I felt before I came back after the holiday break and started working on a fresh batch of stories that require a fresh batch of items to shop. The 15 items below, in particular, really made an impact on me and have snapped me out of my shopping disinterest. Among them are the perfect pair of H&M flats, a trendy pair of J.Crew jeans, and that viral Totême scarf jacket in a brand-new color. Scroll to shop these and more, all of which are likely to cheer you up this long, wintery January.

Next up, The 30 Best New Arrivals of the Week

Allyson Payer
Senior Editor

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.