We're Calling It: Carly Foulkes Will Be the Next Instagram It Girl

When it comes to finding fashion inspiration, there’s absolutely no shortage. From scrolling through our feeds on social media to flipping through the pages of glossies, there’s almost always someone or something inspiring that catches our eye. Which is exactly what happened with Carly Foulkes: It girl, muse, and all-around creative type. We aren’t alone in our sentiments, either—Coach has been inspired by up-and-comers too, only solidifying our belief that Foulkes has everything it takes to be our first #InstaMuse.

What exactly is an #InstaMuse? In our eyes, an #InstaMuse is an effortless individual who’s doing cool, creative things in the industry and wears a few different hats—“someone who makes you look twice,” says Foulkes. This person doesn’t need to be hugely popular, just someone with a unique POV and amazing style. And often, these lesser-discussed people can be more inspiring—and less intimidating—to channel in your own wardrobe. Case in point: these two fresh Coach outfits that Foulkes made look so effortless. From the varsity jacket resembling a dreamy thrift find to the reimagined feminine prints, the Coach 1941 Collection is an amalgam of intricately designed pieces that bring school spirit to life. 

Keep scrolling to see how Foulkes styled two of fall’s biggest trends and shop the looks below.  


Having fun with @whowhatwear and @coach today #instamuse

A video posted by Carly Foulkes (@carlyfoulkes) on

An oversized varsity jacket paired with an embellished A-line suede miniskirt and ruffled button-down is the ultimate combination of preppy sensibilities and cool tailoring.

Style a colorful prairie tea dress with an edgy, embellished suede jacket for a youthful yet elevated take on Western wear.

In case you missed it, the name of the game is #HashtagIt, and we played with Carly Foulkes on Facebook Live

Who would you consider an #InstaMuse? Tell us in the comments below, and don’t forget to share their social channels.

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