Blair Waldorf's Style Is Dated—These Are the New Trends She Should Try


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I'll never forget when Gossip Girl first aired on the CW in 2007. Even typing out that sentence felt jarring—was it really 11 years ago? I would race home every Wednesday night while it was on air just to catch the latest episode of Upper East Side drama. To this day, all the details of the TV series stick out in my memory. For one, it was at the peak of the flip-phone era, and I remember how every character on the show was rarely seen without one of the latest LG devices like the Razor or Sidekick. Simpler times, I know. Even the playlists were killer, and listening to certain songs still instantly conjures up a heartbreaking scene between Chuck and Blair.

Which brings me to the fashion. First of all, the show is loaded with late '00s–era trends that definitely warrant a cringe or two, but none of the fashion was more iconic than Blair Waldorf's outfits. Okay, so maybe "dated" is a bit harsh, but taking another look at her character's preppy ensembles made me realize that her wardrobe of colorful headbands, A-line dresses, belted peacoats, and rounded-toe pumps have taken a backseat to other aesthetic archetypes in the years since the season 6 finale.

Instead, I imagined what Blair Waldorf outfits would look like if the show were to air in 2018. Which current trends would she wear? Which 2007-era items would bite the dust? Scroll down to see my take on her iconic style.

Instead of handbags worn in the crook of her elbow: Top-handle bags


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Instead of tweed skirt suits: Colored pantsuits


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Instead of printed pumps: Sculptural heels


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Instead of bright statement belts: Sleeker chain belts


(Image credit: Getty Images)

Speaking of '00s-era TV shows with iconic style, two words: Marissa Cooper.

Senior Editor

Anna is an editor on the fashion team at Who What Wear and has been at the company for over five years, having begun her career in the Los Angeles office before relocating to New York, where she's currently based. Having always been passionate about pursuing a career in fashion, she built up her experience interning at the likes of Michael Kors, A.L.C., and College Fashionista before joining the team as a post-graduate assistant editor. Anna has penned a number of interviews with Who What Wear's cover stars over the years, including A-listers Megan Fox, Issa Rae, and Emma Chamberlain. She's earned a reputation for scouting new and emerging brands from across the globe and championing them to our audience of millions. While fashion is her main wheelhouse, Anna led the launch of WWW Travels last year, a new lifestyle vertical that highlights all things travel through a fashion-person lens. She is passionate about shopping vintage, whether it be at a favorite local outpost or an on-the-road discovery, and has amassed a wardrobe full of unique finds. When she's not writing, you can find her shooting street imagery on her film camera, attempting to learn a fourth or fifth language, or planning her next trip across the globe.