I’m constantly chatting with Who What Wear’s editors to get their takes on the coolest fashion trends of the moment and the brands they’re most excited about. After all, it’s our jobs to know what’s happening in fashion—what's cool and what's about to be cool—and my fellow editors are always introducing me to new labels that weren’t on my radar before.
With the summer months upon us, I’ve been tapping them to find out which swimsuit brands they’re excited about and the ones that they think will define fashion for the season ahead. Here, they’re highlighting the best swimsuit brands of the season, which you’ll be sure to spot them wearing within a matter of weeks. From buzzy designers that everyone is talking about to their go-to brands for affordable finds, these are their favorites. Go on to shop their picks and see which cool swimwear labels made it onto my short list.
"I'm always impressed by how Solid & Striped popularizes a lot of the swim trends we see on Instagram. It was early with the belted swim trend and played a huge hand in the scarf bandeau style we're seeing now."
"Leslie Amon suits have impeccable quality and a design POV that I find truly unique. This suit is my current favorite. From the Swarovski buttons to the subtle black-check fabric, I can't imagine anything more glamorous. The fact that you can also wear it as a top just seals the deal."
"Lonely swimsuits are the best because they have that top-notch fit and design of lingerie but in swimsuit form. I love the brand's slightly retro take on current swim trends like underwire, tankinis, and more."
"Normally, I have to choose between a 'cute' swimsuit and one that I can actually swim in, but that's not the case with Myra, which has insanely comfortable suits that are designed without any hardware or boning. Oh, and they're all timeless and classic options."
"In my opinion, Lululemon's swim selection is underrated. I've found that the tops are very flattering and the bottoms stay in place, and that's pretty much all I ask for. (PS: Remember when I ocean-tested the suit last summer? Spoiler: It passed with flying colors.)"