8 Brands All the Cool Fashion People Buy Their Plus-Size Swimwear At
If there's one thing I've learned after years of scrolling, shopping, and saving swimsuit inspiration as a plus-size editor, it's that finding a great plus-size swimsuit has less to do with trends and more to do with knowing which brands actually get it. Sure, every summer brings a fresh wave of cool swim trends—from sculptural hardware and sleek one-pieces to vintage-inspired bikinis and vibrant prints—but the real secret is knowing where the fashion people who are above a size 12 are shopping. When it comes to inclusive swimwear, making sure it's both stylish and comfortable, the brand behind a plus-size bikini, tankini, or one-piece makes all the difference.
Thankfully, the list of labels designing stylish, size-inclusive swimwear has never been better. Whether you're after a minimalist black bikini, a bold statement one-piece, or something with a little extra support that doesn't sacrifice style, there are plenty of options worth adding to your cart. Even better, many of my favorite brands now offer extended sizing, with most styles available through 3XL and some going all the way up to 6X.
To make your search easier, I rounded up the brands I always come back to when I'm looking for chic plus-size swimwear. Ahead, discover the eight labels fashion insiders—and, yes, I too—keep recommending, along with the standout swimsuits that deserve a spot in your vacation wardrobe.
The Best Plus-Size Swimwear Brands
Montce Swimwear
Goldie Swimwear
Villa Fresca
Monday Swimwear
Eloquii
Dippin' Daisy's
Youswim
Cuup
What Should I Look For in a Plus-Size Swimsuit?
Shopping for a swimsuit can be tough, especially if you're plus-size. There are some things to look out for in order to decide if a particular suit is the one for you.
Support: How does it fit the model? Is the chest area properly supported? Does the swimsuit have shaping capabilities? Is that something that's important to you?
Style: If you're more of classic versus trendy fashion lover, this will greatly impact the swimsuit you eventually decide on.
Price: Think about your budget when browsing through swimsuit options. This will ultimately lead you to swimwear options that feel reasonable and right.
Why Trust Us?
At Who What Wear, fashion is our speciality. Our editors have years of industry experience, from reporting on seasonal fashion trends seen at international fashion weeks to working with some of the most recognizable names in fashion. Every item we recommend is carefully selected based on current trends, quality, and real-world wearability.
We regularly try pieces ourselves, including everything from best-selling jeans to designer shoes; speak to external experts and fashion insiders; and stay closely connected to what our readers are searching for. Our advice is grounded in expertise and has to pass our exceptional taste levels—so you can feel confident in every recommendation.

Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.