Fashion Expert Here: These 30 H&M Summer Finds Are Bound to Sell Out By August


As a fashion editor, a big part of my job is spotting and digging through the latest clothing drops and surfing the web for the best retail finds. Lately, H&M has been releasing gorgeous pieces nonstop. The styles are so good that I've even added one or two items to my cart. Since my favorite thing to do is recommend beautiful and affordable finds, I had to clue you all in on exactly what I've been loving from H&M this summer.
Yes, Summer is here, so you'd better expect to see some breezy linen pieces or a flowy dress. On top of that, there are smart takes on summer staples and a handful of cool accessories thrown into the mix. Keep scrolling to see the 30 H&M new summer arrivals I'm eyeing for my next haul. Believe me when I say that these finds are guaranteed to sell out soon, so grab these affordable fashion pieces now.
Shop H&M Summer 2025 Arrivals
Pair this beautiful eyelet top with the matching shorts.
Make it a vacation-ready set with the matching bandeau top.
Why Trust Us?
At Who What Wear, fashion is our speciality. Our editors have years of industry experience, from reporting on seasonal fashion trends seen at international fashion weeks to working with some of the most recognizable names in fashion. Every item we recommend is carefully selected based on current trends, quality, and real-world wearability.
We regularly try pieces ourselves, including everything from best-selling jeans to designer shoes, speak to external experts and fashion insiders, and stay closely connected to what our readers are searching for. Our advice is grounded in expertise and has to pass our exceptional taste levels—so you can feel confident in every recommendation.

Chinazor "Chichi" Offor is a Georgia-born, Los Angeles–based associate editor who relocated from Brooklyn, New York, and joined Who What Wear's West Coast office in 2022. At WWW, she utilizes over 10 years of editorial experience to dish out shopping advice to the masses and analyze key pop-cultural moments. Chichi previously worked at Refinery29, where she helped revolutionize the brand’s plus-size and inclusive fashion coverage. In her spare time, she’s keeping up with the latest movie releases, enjoying a relaxing day at the spa, or obsessing over her latest ADHD-fueled hyperfixation (e.g., Jesse McCartney's underrated career, the negative effects of bicoastal intellectual elitism, and Gen Z’s loneliness epidemic). You can find her online @thechichio on Instagram.
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