My Sister Asked Why My Skin Looked So Good, and the Answer Was This $5 Sheet Mask
I basically buy it in bulk now.
As a beauty editor, I take extremely good care of my skin. I wear sunscreen every day, thoroughly cleanse my skin at night, apply high-performance serums, and even dabble in the occasional high-tech treatment. (I'm talking about my treasured Shark CryoGlow LED Face Mask.)
Still, I have skin concerns. First and foremost, I struggle with rosacea. The chronic redness and irritation that stem from it are no fun. Then there's the sun damage left over from spending long days in the sun during high school and college. Oh, and dullness too. See? Beauty editors aren't above skin struggles.
Whenever these skin issues flare up, I reach for my secret weapon—a $5 sheet mask I buy in bulk from Amazon. It makes my skin look plump, bright, hydrated, and calm, and I'm not the only one who thinks so. The first time I used one, my sister complimented my skin. For context, she's blunt and not one to spare my feelings, so I knew she meant it. She said, "Why does your skin look so good? You're glowing." It was such high praise that I immediately ordered more. A year later, I'm still using them at least once a week.
ESW Beauty Sheet Masks
Here's the exact sheet mask in question. This is the one that introduced me to the rest of the brand's masks—each with different purposes and benefits. As the name suggests, the Pink Dream Moisturizing Raw Juice Face Mask delivers deep moisture to dry, dehydrated skin. Like all the other ESW Beauty sheet masks, it's soaked in a potent serum. In this case, that serum is made up of watermelon, rose water, grapefruit, hyaluronic acid, and arginine.
I apply the sheet mask to clean, dry skin and let it soak for 15 to 20 minutes before removing it, patting in the excess serum, and sealing it in with moisturizer.
Before and After
Before
I have dull, dry skin with textured, patchy redness on my cheeks.
After
My skin is hydrated, its texture is smoother, and redness is minimized.
After using an ESW Beauty sheet mask, I see an instant difference in my skin. It's plumper, smoother, brighter, and more hydrated than it was before. Even the pesky, patchy rosacea on my cheeks and forehead is reduced. These sheet masks offer the perfect 15-minute skin glow-up.
The best part is that the results last. If I use one of these sheet masks at night, my skin looks noticeably better throughout the next day and beyond. That's why I've been using them as a weekly "skin reset" for about a year now. I like to apply one on Sunday evening to get my skin in its best shape before the following week.
They're also handy when I'm prepping for an event and want my skin to look its best or when I return from traveling and need to rehabilitate my irritated, rosacea-ravaged skin. Last year, I had gotten off a long-haul flight from France, and my skin was dry, red, and inflamed. A cooling ESW Beauty sheet mask (followed by moisturizer) was just the ticket to reverse it.
There are multiple variations of these sheet masks, and each one is designed for a specific skin concern. They all have a couple of things in common, though. First, they're cooling on the skin, which can de-puff and soothe irritation. Second, they're intensely hydrating.
Shop ESW Beauty Sheet Masks
The Blue Dream is my second-favorite ESW Beauty sheet mask. The hydrating, moisture barrier–supporting serum contains blue spirulina, coconut water, and agave to replenish dry skin.
This one is like a green juice for your skin. It's packed with superfoods such as kale, spinach, broccoli, and apple as well as green tea and vitamin C. Together, these ingredients brighten, protect, stimulate collagen, and more.
Whenever my skin is looking lackluster, I reach for this one. It's formulated with pineapple, kiwi, ginger, and pear as well as vitamin C to brighten dullness and discoloration.
This is the sheet mask to use if you want to soothe redness and irritation, which I often do. It contains coconut, vanilla bean, almond milk, strawberry, purslane, and centella to put out the fire, so to speak.
If you have blackheads, clogged pores, or acne, I recommend this sheet mask. It's soaked in witch hazel, activated charcoal, and lemon juice. These ingredients detox the skin, removing excess oil and clearing and minimizing enlarged pores. Additionally, allantoin and hyaluronic acid calm redness and hydrate the skin.
Why Trust Us
At Who What Wear, we know that beauty isn't one-size-fits-all. Over the years, our editors have tested thousands of products—including skincare, makeup, haircare, and nails—while also working closely with trusted experts, like renowned dermatologists, celebrity makeup artists, and other leading industry insiders. Together, this ensures every guide is well-researched, inclusive, and relevant to you.
We focus on formulas that deliver, whether they're affordable favorites or luxury investments. Our product selection is based on tangible results, ingredient know-how, and what we'd truly recommend to our closest friends and family members.
