These Always-Expensive Beauty Products Are Temporarily Cheap on Amazon Right Now
In case you missed it, Amazon is holding a major sale right now. No, it's not Amazon Prime Day; it's something new called Prime Big Deal Days. We have to admit that the premise is basically the same—we're getting major discounts on some of our favorite beauty products. Because we take these sales seriously, we've scoured the site, taking note of only the biggest deals.
Translation? We found the always-expensive beauty products that are temporarily cheap during the two-day-long sale. While the word "expensive" is subjective, we're counting anything we consider to be a little more luxe than other products on the market. From an editor-favorite curling iron to a sweet floral fragrance, keep scrolling to see the 16 best beauty deals to shop now. You can thank us later.
Act+Acre is a leading brand in scalpcare. This serum uses Swiss apple stem cells to protect hair follicles and prevent premature hair thinning and shedding. At the same time, bamboo and pea extracts hydrate the scalp and support collagen production for denser hair.
This lash serum works wonders to add density and volume to lackluster lashes. For proof, see these epic before-and-after pictures.
We're big fans of every single Vegamour product we've tried, but this hair serum is elite. The formula will make a visible difference in the density of your hair—seriously. For proof, check out these before-and-after pictures. You definitely should not miss out on this major discount.

Kaitlyn McLintock is a Beauty Editor at Who What Wear. She has 10 years of experience in the editorial industry, having previously written for other industry-leading publications, like Byrdie, InStyle, The Zoe Report, Bustle, and others. She covers all things beauty and wellness-related, but she has a special passion for creating skincare content (whether that's writing about an innovative in-office treatment, researching the benefits of a certain ingredient, or testing the latest and greatest at-home skin device). Having lived in Los Angeles, California, and Austin, Texas, she has since relocated back to her home state, Michigan. When she's not writing, researching, or testing beauty products, she's working through an ever-growing book collection or swimming in the Great Lakes.
-
I Compared Holiday Wish Lists With My Stylish Friends—These 30 Gifts Made Every Single OneSee what made the list.
-
10 Winter 2026 Wardrobe Staples to Gift to Yourself This DecemberYou deserve it.
-
Surprise! J.Crew Extended Cyber Monday Deals—Score 50% Off Best-Selling Last-Chance DealsSo many amazing items left to grab.
-
5 Sweater Styles Every 2025 Winter Wardrobe NeedsOur must-have knitwear list.
-
Hold On, Nordstrom Sneakily Extended Its Cyber Monday Sale—These Are the Chic Last-Chance Finds You Won't RegretUp to 60% off fashion finds!
-
Girls That "Get It" in London and Palm Springs Are Wearing This Anti-Denim Pant Trend With Loafers and MulesPlus, they're currently on sale for $60 or less for Cyber Monday.
-
Celebs Love This Specific Denim Style, and It's 40% Off RN—Here Are the Pairs to Buy Before They Sell OutThe most versatile jeans you'll ever own.
-
I Just Saved $767 on an Elevated Winter Wardrobe (Thank You, Amazon)Can't get over these Cyber Monday deals.
