Not to Brag, But I Found This Season's Best Affordable Swimwear
Sponsor Content Created With H&M
It's no secret that I have a major thing for swimwear. I have more than three drawers dedicated to a variety of shapes, styles, and colors. To be honest, I'll make summer plans just so I can wear the new bikinis I've accumulated. (Yes, seriously.) I'm either blowing up my group texts with invites to beach days or nagging my fiancé to book staycations with me at hotels with pools. And you better believe that all of my getaways involve sunshine. (I am who I am.) Where do I find my bikinis for all these summer activities (and how do I afford to keep up with my obsession), you might ask? H&M. The retailer has a plethora of on-trend and incredibly cute swimwear (Kelly green, anyone?) starting at $6. Yes, you read that right. Plus, in H&M's continued effort to be more sustainable, each piece is made with more eco-friendly materials such as recycled polyester, polyamide, and elastane, so you can feel good about what you're wearing. Keep scrolling to see the styles—from vibrant triangle bikinis to strappy one-pieces—that I'm turning to for all my upcoming summer happenings.
Pool Day
This chocolate brown just screams chic to me. I'd wear this under a white oversize tee with some sleek platform slide sandals. Add in a crochet bucket hat, and you've got a classic Malibu look.
Shop the matching bikini bottoms ($6).
If you're looking for a high-rise bottom, don't worry—I've got you. I'm really obsessing over this vibrant purple.
Shop the matching bikini top ($18).
Beach Trip
The color, the intriguing double strap, the high-cut leg—*chef's kiss.* This will earn you so many compliments.
It's never a bad idea to have a string bikini in your lineup. The minimal fabric is a must for sunbathing, and the adjustable straps allow you to wear it in multiple ways. Keep it tied upright for a triangle look, or flip it upside down for a scoop-neck vibe.
Shop the matching bikini bottoms ($6).
I'm a 2022 bride, so this bright white speaks to me.
Shop the matching bikini bottoms ($6).
Boat Ride
This pattern combined with this style seems almost nautical to me, and I'm into it.
Shop the matching bikini bottoms ($13).
I'm living for Kelly green at the moment. The seamless fabric gives it that buttery-soft look.
Shop the matching bikini bottoms ($13).
Another chocolate-brown option that feels oh-so on-trend.
Shop the matching bikini bottoms ($13).
Anneliese Henderson is a Los Angeles–based senior editor on the branded content team at Who What Wear where she covers the latest in fashion, beauty, and lifestyle. When she’s not writing about her favorite trends, you can find her reading a book by the beach or spending money on overpriced smoothies at Erewhon.
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