We Can't Get Enough of This New French Fashion Brand

Sure, there are countless (and we mean countless) brands that design utterly beautiful and photo-friendly pieces that definitely deserve a spot on your Insta feed. But among this vast sea of very Instagrammable fashion labels, we may have just found The One—the most Instagrammable brand yet, and it's the brainchild of Paris-based blogger Anne-Laure Mais.
The brand, which just launched this week, goes by the name Musier Paris, but as the website explains, it's more than just a "brand." Rather, it's a "reflection of this new generation of connected and inspiring muses that we all want to look like"—the muse, in this case, being the always effortlessly chic French girl.
Currently, 24 French girl–inspired pieces are available for purchase on Musier Paris (with new ones dropping every two months), including a poppy-printed silk V-neck top, the perfect little black dress with ruffle detailing and a black-and-white checkered jumpsuit, which features puff sleeves and a slight flare at the bottom.
Related: Our Favourite French Influencers Are Convincing Us We Need These £70 Mango Shoes
Now all we need is a trip to the Riviera.
This post originally appeared on Who What Wear U.S.

-
If Your Summer 2025 Goal Is to Look "More French," Buy These 8 Items Immediately
A great goal to have.
-
You Don't Have to Fly to the French Riviera to Look Like a Regular at Hotel du Cap-Eden-Roc—Just Wear This
Sofia Richie Grainge coded.
-
I Can't Visit the South of France This Summer, But I Can Still Dress Like It—30 Items That'll Do the Trick
I'm bringing European style stateside.
-
Hold the Sneakers—These Are the Elegant Shoes Parisians Are Wearing With the Jeans of Summer
Elevated and chic. Period.
-
French Women With Good Taste Are Exclusively Wearing These 7 Elevated Summer Accessory Trends
Straight from the streets of Paris and the beaches of the South of France.
-
A Parisian Goes to Ibiza—Here's Everything She Packs
Sabina Socol is my fave French It girl.
-
This Stylish French Woman Paired Summer's Controversial Shoe and Shorts Trends, and the Outfit Is So Chic
See how to re-create the unexpected look.
-
PSA: The Shorts French Girls Are Wearing This Summer Are *Not* Denim
Take it from Cindy Bruna.