30 Fashion, Beauty, and Wellness Items One Editor Deems Worthy of Purchasing


(Image credit: Original Illustration by ChinChin Hao)

Well, it's official: The post-holiday blues have gotten a hold of my credit card, and it's running wild with all the fashion, wellness, and beauty purchases I can't go another day without. Some would call this a shopping problem, but I'm a fashion editor, so I call it research. Can you blame me? Taking trends and products for a test drive is all part of the job, so I'm sharing a few of the things I'm currently buzzing about. Take, for example, the denim button-down that my fellow editors are already incorporating into their Canadian-tuxedo looks, or the mood-boosting supplements that will kick-start my return to the wellness space this year. So if you're curious what an editor is spending her money on this January, keep scrolling to shop my top selects of the week.

Fashion Favorites

Beauty & Wellness Buys

Up next: The Ultimate 2023 Wardrobe: 23 Staples You Should Prioritize This Year

Natalie Gray Herder
Editor, Branded Content

Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.